Fantastic Ways To Repurpose Your Content + Free Template and Video

By Jennie Lyon / January 16, 2024
9 Fantastic Ways To Repurpose Your Content & Free Checklist

Content remixing. It’s not just a trendy term; it’s your ticket to boosted reach and SEO success. Imagine crafting a killer blog post and then picture that content reaching a wider audience, not just once but multiple times. That’s the magic of content remixing. It’s about making your existing content work smarter, not harder. Remixing is more than recycling; it’s unleashing your content’s potential across various platforms and formats. Nonetheless, more visibility means more eyes on your brand – a win in digital marketing. Why settle for a one-time audience when you can extend your content’s lifespan? Our goal is…

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The Roadmap to a Successful 5-Day Email Challenge

By Jennie Lyon / January 9, 2024
The Roadmap to a Successful 5-Day Email Challenge

I’m thrilled to dive into a crucial topic today: lead generation and conversion. We all know that generating leads is the first step to growing your business, but the real magic happens when you can successfully turn those leads into paying customers. It’s the ultimate challenge, right? Well, guess what? If you’re feeling a bit stuck or overwhelmed when it comes to converting your leads into sales, you’re not alone. We’ve all been there at some point. But today, I’ve got something special for you – a game-changer in your business strategy. I’m excited to introduce you to our transformative…

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Virtual Assistant vs. Digital Marketing Team: Which is Right for Your Business? 

By Jennie Lyon / January 3, 2024
Virtual Assistant vs. Digital Marketing Team: Which is Right for Your Business?

In today’s business landscape, the demand for remote assistance is rising. If you’re a small business owner, you’ve likely contemplated hiring remote help to grow your business. Two key roles to consider when seeking assistance are the virtual assistant (VA) and the virtual digital marketing team. Here at Jennie Lyon Digital Marketing & Virtual Assistant Services, our virtual marketing agency offers both virtual assistant services and digital marketing services! While our virtual assistants and virtual digital marketing team provide remote assistance, these roles differ significantly in their areas of expertise, the tasks they handle, and their overall impact on a…

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Steps To Automate Your Email Marketing & Why It’s So Important!

By Jennie Lyon / December 12, 2023
How to Automate Your Email Marketing & Why It's So Important

Life is busy, even busier if you’re a small business owner! One of the first steps to having a successful online business is having a robust email list full of raving fans and paying customers. If you’re like me, finding time to stay on top of your email marketing can feel very time intensive and overwhelming! What’s a small business owner to do? Automate your email marketing, of course!  When you automate your email marketing, you not only save time but, more importantly, you boost engagement with your ICA (ideal client avatar), nurture those relationships by building the know, like,…

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How to Run Profitable Paid Online Workshops

By Jennie Lyon / November 30, 2023

Hey there, fabulous entrepreneurs! 🌟 In the ever-evolving world of education, we’ve seen a major shift towards profitable paid online workshops. It’s like the virtual red carpet for sharing your genius with a global audience! As we’re dancing into 2024, this trend is still on fire, fueled by the remote work revolution and the explosion of virtual events. Your online workshop not only grabs attention but also becomes a cash-flow celebration. Sounds like a dream, right? Well, dream no more! In this post, we’re diving deep into the must-know steps and strategies to make your workshop shine in the crowded…

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How to Use Recession-Proof Marketing To Boost Your Business

By Jennie Lyon / November 21, 2023

Hey there, fellow business owners! Ever feel like you’re in a maze trying to keep your online ventures afloat when economic downturns hit? I get it. Just the hint of a recession can spark worries about whether our clients and customers will keep the cash flowing, which is why recession-proof marketing is so important! When the economy does a little dance, we sometimes find ourselves doing a balancing act. The thought of a recession might make us wonder if our clients will still be swiping those credit cards. But fear not! With the right strategies and tools at our disposal,…

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6 Simple Email Strategies To Skyrocket Your Business Growth

By Jennie Lyon / November 14, 2023
6 Simple Email Strategies to Skyrocket Your Business Growth

In the whirlwind of online marketing, we’re constantly hunting for marketing strategies that capture attention and supercharge our growth. Get ready because I’m about to introduce a bona fide game-changer that’s truly a digital force to be reckoned with – email strategies! Now, let’s dive into why email marketing is an indispensable in your marketing arsenal. Email marketing offers a direct pathway to your audience in a world buzzing with noise. It’s the space where your messages don’t just land but resonate loud and clear. Let’s jump into five email strategies that will skyrocket your business growth. 📧 Content Overview…

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Unlocking the Potential of LinkedIn Marketing for Business Growth

By Jennie Lyon / November 7, 2023

Hey there, my entrepreneurial friends! Let’s dive into why LinkedIn Marketing has become an absolute must-have for small business owners and go-getter entrepreneurs. With its robust features and expansive network, LinkedIn brings a world of opportunities to the table – think brand building, valuable connections, powerful partnerships, and the creation of a thriving business community. Now, let’s talk about LinkedIn marketing and boy, it has taken center stage! It’s a game-changer for businesses looking to expand their influence and connect with those industry leaders. Imagine being able to showcase your skills, experience, and expertise to a global audience. And the…

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4 Simple Weekly Online Marketing Strategies to Attract Customers

By Jennie Lyon / October 24, 2023

Hey there, lovely entrepreneurs! Having a robust online presence is an absolute game-changer for any business eager to make waves and attract customers. Who doesn’t want to stand out in the digital crowd, right? And you need some solid online marketing strategies to make that happen! But let’s be real, my friend, the digital marketing universe is a vast, swirling galaxy of tactics and strategies. It’s like trying to choose your favorite flavor at an ice cream parlor with too many options.  The good news is, I’ve got your back! There are some tried-and-true techniques and weekly game plans that’ll help…

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How to Leverage the Power of Micro-Moments for a Winning Online Marketing Strategy

By Jennie Lyon / October 17, 2023

Hello, online entrepreneurs! Today, we’re about to explore an intriguing topic that might be off your radar: micro-moments marketing. Don’t worry if you’re wondering what micro-moments marketing is, don’t worry; I’ve got you covered. Let’s dive deep into the different stages in your marketing funnel and how to use micro-moments in online marketing, decipher what they entail, and discover how they can be a game-changer for your business by boosting customer engagement and ultimately driving sales. Content Overview Understanding the Concept of Micro-Moments in MarketingMicro-Moments at the Top of Funnel: The Awareness StageGoals of the Awareness StageRole of the Awareness…

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