Yay, you’ve given your first webinar! Putting together a really fantastic webinar is no laughing matter. You have to do tons of research, write a script, create graphics, get together all of your slides, actually sign people up, advertise, and then finally present it. It can take a few months to get through all of that work and finally reach the big day. And once you do… then what? Hopefully, you got lots of people into your webinar and they opt into some of your services or buy your programs, but what about the webinar itself? You’ve done all of…
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Are you consciously aware of how you purchase products? I’m not talking about the process of paying for it, I mean the process that begins the moment you become aware of a product to the moment that you use it. This is known as a sales funnel and you need to be aware of it for any marketing strategy to work. No matter what your chosen method of advertising, whether it be Facebook Ads, email marketing, or social media, you need to have a sales funnel in place. A virtual assistant can help you build a sales funnel, writing all…
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Facebook is king. Don’t take my word for it, just ask someone if they have a Facebook account. Chances are that they will say “Yes!” Facebook and other social media channels have replaced our address books, photo albums, and even started to replace more traditional forms of advertising. By using Facebook as a marketing platform, you will be able to reach out to a huge group of potential clients for a fraction of the cost it would have just a few years ago. So let’s take a look at the reach, power, and ROI (Return-On-Investment) of Facebook Ads! The Reach…
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How many old blog posts do you have on your website? If you’ve been in business for a while, there is a good chance that you have a gigantic back library of blog posts that stretch back years. Blog posts that were written in 2015 or earlier, although still potentially valuable, can seem out-of-date and not relevant to your current business and services. But what if you could recycle and refresh them? What if you could take all of that valuable, old material you invested tremendous time and effort into and bring them back to life with a copywriting “punch-up”,…
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Do you have an Instagram account set up for your business? If not, you’re missing an incredibly valuable opportunity to connect with potential clients and customers in a way that is unique from every other social media channel. Instagram is currently the most used social media network out there today, with over 800 million monthly users. Even better, these are highly engaged users! They are actively looking for content, services, and products, all of which you and your small business could provide them with. So the 800 million dollar question is… Why aren’t you on Instagram yet? [Tweet “Is your…
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Providing your customers with value is what business is all about, and that also goes for your advertising. No one wants to read dry, boring copy going on and on about how great your business is. Customers are far more savvy than that, they know how advertising sounds and they know to ignore it. The way you can connect with your customers today is with content. If you provide them with authentic, personality infused, valuable content, like blog posts, free downloads, email campaigns, etc, then you can sneak in under the advertising radar (stealthy selling, anyone?) by giving them what…
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Some of my favorite people in the world are small business owners. There is something I just love about an entrepreneurial spirit and a drive to succeed. I admire them for starting out with nothing but a dream, building that dream into a plan, and that plan into a successful business. The big question that I’m asked the most by new small business owners is, “How do I get started?” Well, I can help with that! Hiring a virtual assistant in the early days of your new small business can give you a huge advantage, getting things started in the…
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Search Engine Optimization Without search engine optimization, no one is ever going to be able to find your website. Climb your way up the search results by hiring a virtual assistant doing your SEO! We’ll rewrite your website using keywords and best SEO practices to make sure you will be at the top of the search results! ✓ We research the best keywords for your business ✓ We review your current web copy and sprinkle in organic keywords ✓ We create keyword-rich content that boosts your search engine optimization (SEO) ✓ We ensure that your web copy fits SEO best…
Read MoreFunnels How do you get prospects to turn into paying customers? The key is to lead your ideal client through a “funnel” of social media ads, lead magnets, email nurture sequences, and other marketing strategies giving them time to get to know, like and trust you and lead them to the conversion! We’ll build you a sales funnel that converts! ✓ We map out the entire funnel to bring you a constant stream of new customers ✓ We audit your existing funnel to make it better or get it to convert for you! ✓ We create lead magnets to get…
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You know the most difficult step of any endeavor? Getting started. It’s always those first few steps that are the trickiest, especially when you are starting a small business. As an entrepreneur, I remember the very early days of starting my own small business. I felt like I had everything to do and no time to do it. I didn’t have a team, it was just me, so everything was on my shoulders. That’s an incredible amount of stress and is, frankly, unsustainable. Thankfully, most small business owners don’t have to sustain it after the first few months because, by…
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