10 Things to NEVER Do On Instagram and How To Fix Them

By Jennie Lyon / January 23, 2021
JLVAS-10-Things-To-Never-Do-On-Instagram

Wait! Stop! Don’t post that photo of your dog on your Instagram! Ok, maybe I was overreacting slightly (it’s not like the internet can’t use a few dogs). But you should know that countless small business owners are making simple mistakes when using Instagram to promote themselves and their business. Instagram is my current favorite of all the social media networks. It actually reminds me a lot of Facebook before Facebook became “FACEBOOK!”  It’s a place where you can simply enjoy your friend and followers’ content. No spammy games, random news stories, and other kinds of unwanted content. Instead, you…

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How to Create a Year’s Worth of Content Ideas in 2 Hours

By Jennie Lyon / January 12, 2021
JLVAS-how-to-create-a-years-worth-of-content-in-2-hours

I hear a lot of people compare the New Year to a blank piece of paper.  On the one hand, that’s great! A fresh slate! On the other hand, there is nothing scarier than a blank piece of paper when you need to fill it with ideas. Just a few weeks ago, I sat down at my desk to create my 2021 editorial calendar. That’s where I put down all of the topics that I want to cover in my podcast, blog, webinars, and YouTube videos. Let me tell you, coming up with 52+ fresh ideas is NOT easy! And…

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