The Importance of Digital Marketing on Cyber Monday (and Beyond)

By Jennie Lyon / November 10, 2020
The Important of Digital Marketing on Cyber Monday and Beyond

I bet the holiday shopping season is going to be a little different this year. Every November, you see the same news story on Black Friday: hundreds of people crowding outside of Walmarts and Targets around the country, waiting to grab as many deals as they can. It’s the biggest shopping day of the year with sales galore. COVID-19, however, has changed all that. I suspect that we won’t see the insane crowds as usual outside of stores this Friday, November 27th. As large indoor gatherings are prohibited, stores won’t allow a borderline mob to roar in, grabbing everything in…

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Business Quiz: Is it Time to Hire a Virtual Assistant?

By Jennie Lyon / February 16, 2016

As an increasingly busy entrepreneur, how many hats do you wear? There are just so many aspects to the modern business world, it can often feel like you’re working 4, 9, 12, or even 15 or more different jobs. You’ve probably considered that eventually you’ll reach the point that you’ll need to get some help, or if you haven’t thought it about it yet, it’s a decision worth some consideration. It may be time to hire a virtual assistant. As an increasingly busy entrepreneur, how many hats do you wear? Click To Tweet Here are some questions to ask yourself…

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