Hello. My name is Jennie Lyon.
CEO & Founder of Jennie Lyon Digital Marketing.
It's nice to meet you!
For the past 23 years, my team of digital marketing experts and I have been the go-to for small business owners and entrepreneurs, working our magic to craft personalized strategies that give businesses the boost they need.
We're not just your average agency; we're your Full-Service Digital Marketing & Virtual Assistant powerhouse!
From story-driven digital marketing strategies to top-notch virtual assistant services, we're all about helping your brand shine and effortlessly draw in your dream clients.
We offer customized story-based digital marketing strategies and virtual assistant services to help build, promote, and scale your brand so it can clearly and easily attract your ideal clients.
Our services include a bit of everything – strategic marketing audits and strategies, compelling copywriting, website wizardry, social media mastery, sales funnels that convert, branding brilliance, and much more! Ready to take your brand to new heights? Let's do this! 🚀
Let's Dive Into the Heart of Jennie Lyon, The Person!
We live in the mountains of the charming town of Banner Elk, North Carolina. I'm sharing this incredible journey with my amazing husband, Jayson – we're celebrating 25 years of marriage! Together, we've created a little family that includes our fantastic 23-year-old son, Eben, who is my absolute everything.
Now, a little about Jayson and me – we tied the knot in '99 when I was just 22 (talk about young love!). He's not only a fabulous husband and father but also the Social Media Manager here at Jennie Lyon Digital Marketing. He's my go-to for laughter, support, and a rock-solid partnership that has allowed my business to thrive.
Then there's Eben, our bright, creative, and funny young man. He's not just my son; he is the JOY of my life.
Armed with a Bachelor's degree in Philosophy and currently pursuing his Master's in History, Eben is gearing up to embark on a Doctorate in Philosophy. His ambitions are nothing short of incredible (he wants to be a professor, author, speaker, and researcher) and I am excited to see where his journey takes him!
What sets Eben apart is not just his academic prowess but also his boundless creativity. He consistently generates fantastic ideas that never fail to inspire me. Whether it's through his writing, his artwork, or his deep love for philosophy, Eben brings a unique and fearless perspective to everything he does.
We Can't Forget the Girls!
And let's not forget the two adorable members of our family – our beloved fur babies, or as we affectionately call them, "The Girls"!
First up, there's Noodles, our Pug. She recently passed away at the grand age of 14. We miss her HUGE personality (if you know, you know! and she'll remain on the website, because I love her so...) Then, there's Ms. Olive, our 13 year old French Bulldog, and the reigning queen of snuggles. She misses Noodles but is quite content being the sole baby in the house. Spoiling her might be an understatement – her love for popcorn is next level!🐾
When I'm not hustling in my office, you'll find me lost in bookstores, cruising on my paddleboard, writing my award-winning green lifestyle blog, Sweet Greens, biking through our Florida neighborhood or hiking in North Carolina neighborhood, and soaking up moments with my guys. I also love capturing Instagram-worthy snaps, taking Olive for a stroll, or simply chilling in the pool with a gripping book. And just between us, there might be a teensy-weensy Red Vines Made Simple addiction - (yes, that's a thing), and a large quantity of it stored in my closet. True story! 🍬
Meet Jennie, the Entrepreneur
Now that you've got a glimpse into my personal world, let's dive into the entrepreneurial side of Jennie!
The journey into entrepreneurship kicked off in 2001 with the arrival of Eben. Fueled by a craving for flexibility and a deep desire to make a meaningful impact, I waved goodbye to the corporate scene and plunged headfirst into the thrilling world of full-time entrepreneurship.
My entrepreneurial spirit led me to the treasure trove of opportunities on Craigslist (it was 2001, afterall!), where I snagged my very first digital marketing client. Wearing multiple hats became my forte – whether it was crafting compelling content, mastering social media, handling customer service with finesse, or delving into the realms of graphics, outreach, marketing, and funnels.
A Digital Marketing Beginning
My journey unfolded, revealing that my superpowers lie in storytelling (don't miss the Digital Marketing Made Simple Podcast) and crafting stellar digital marketing strategies. Fueled by this realization, I took the leap into self-employment, and voilà – Jennie Lyon Digital Marketing was born! Starting with that first Craigslist gig, the word spread, and before I knew it, I had a growing clientele seeking my digital marketing expertise.
But that's not all – I've nurtured some fantastic partnerships with major brands that align with my mission. Think Target (check out this pic from a photoshoot we did together!), Stonyfield Farm, Cascadian Farm, Inhabitots, Applegate, Green Child Magazine, and even some familiar faces like Soleil Moon Frye (aka Punky Brewster), Carter Oosterhouse, and Sabrina Soto. 🌟
Here's where the magic happens!
Zooming ahead two decades, I've carefully crafted a powerhouse team of 20+ experts, each specializing in their area of digital marketing genius, from strategy, compelling messaging, top-tier branding and graphic design, website and funnel development, memberships and online course mastery, paid media wizardry, and a whole lot more. Today, I'm beyond privileged to collaborate with creative entrepreneurs, guiding them to construct online businesses that are both lucrative and sustainable.
The accolades started pouring in, with rave reviews and referrals from my clients affirming our expertise in helping businesses flourish through savvy online marketing strategies.
So, if you're juggling too many hats, unsure about the best marketing strategies for your business, or ready to take your venture to new heights — let's have a chat!
As a fellow small business owner and entrepreneur who steers a seven-figure ship, I've got the know-how to get things done. Let's dive in! 🚀
Ready to get started?
or call
772-485-9154
"Working with Jennie has streamlined our company and easily made us more efficient. It’s always important for me to let the professionals do what they do best and get out of the way. Jennie has instilled a trust factor for our company, which lets us put our focus in other areas."
CARTER OOSTERHOUSE is one of America’s most recognized lifestyle experts. Having carried many popular television series ranging from Trading Spaces and Red and Hot & Green to Million Dollar Rooms and Celebrity Motor Homes. Most recently, Carter played host to FYI’s Rowhouse Showdown and will be co-hosting ABC’s hit primetime series, The Great Christmas Light Fight.
“Jennie’s digital marketing experience, combined with her excellent organizational skills, is a win-win for any small business. In fact, her social media efforts resulted in a 280% increase in email signups for my website!”
JULIE REVELANT is a health journalist and healthy school lunch advocate who teaches parents how to raise healthy kids who crave healthy food.
"Jennie brought us fresh new marketing ideas to keep things moving and looking good on social media and the web. Her process is efficient, quick, and turn-key. Now, people understand exactly what we do and HOW WELL we do it before coming to the website. It's no longer an uphill battle to make a sale. Jennie's excellent eye for detail and content support is, no doubt, a key driver for this outcome.
FRAN BISHOP of Aerobodies helps companies maximize their profits and strategic investments in human performance programs and wellness facilities.
“I am blown away. I seriously wanted to cry when I saw what an amazing job Jennie did for me (and for my clients) in such a short time. All of the content was fantastic, with no further edits required. ‘Thank you’ isn’t sufficient. I’m truly impressed and so grateful I found her.”
CHRISTINE HAKKOLA of Build Your Private Practice teaches therapists and counselors the precise steps to launch their private practice, attract dedicated clients, and simplify their business operation to create ease, flexibility, and financial security.
“I am so happy I hired Jennie! She’s a genius at what she does, allowing me to focus on what I’m good at, the fun, creative parts of being an entrepreneur. Every time I slide a task off my plate onto Jennie’s, she gets it done so quickly and efficiently that I’ve increased my own momentum. As a result, things are finally taking off in my business!"
SUMMER TURNER helps introverted womanpreneurs who want a life and business of ease in flow in spiritual, personal, and financial alignment.
“Jennie is my secret sauce! The startup phase of my new business was overwhelming me. I knew I needed a social media presence but did not know where to start or have the time to maintain it. Jennie has been awesome to work with! She created a wonderful digital presence for me online through my blog, Facebook, and Twitter. She keeps everything planned, scheduled, and maintained. I am amazed at how well she has gotten to know me and my business. She’s even able to write in “my voice”. Whenever I have had a few ideas I’d like to incorporate into my site, she would integrate them beautifully. This has been a huge help to me and allows me to serve my clients better and work on growing my business.”
STEPHANIE KATHERINE is a guide and mentor who empowers and provides ongoing support and guidance to set goals and make sustainable changes that improve health and happiness.
“Jennie is a dream to work with – proactive, responsive, and diligent! Her work is top-notch, and I’m grateful to her for all the help she gives me! Thanks to her contributions to my business, I have been able to double my revenue and better serve my clients.”
JENNIFER BROWN of Successful Culture International is a business-focused human resources leader who knows that a business is only as strong as its people. Her goal is to provide thoughtful, specialized, and appropriate business solutions to challenging HR, leadership and organizational development issues.