ON THE BLOG

Failure to Launch? The Secret Product Launch Formula

There are few things more nerve-wracking for a small business than launching a new product. Believe me, I know how it feels! Since the early days of my digital marketing and virtual assistant business, I’ve expanded my offerings dozens of times. And every single time, I was filled with anxieties. I was worried that no…

Binge-Worthy Content for Viral Success

Do you love watching Netflix? How about Hulu? Or Amazon Prime? Do you know what all of these streaming services have in common? They offer binge-worthy content! Sometimes, there’s nothing better than sitting down with family or friends and binging a few episodes of your favorite tv show. Maybe it’s a classic, like The Office.…

Don’t Get Hacked! Why Your Website Needs Monthly Maintenance

Do you remember buying your very first car? There is a real sense of pride that comes from making such a “grown-up” purchase. It’s shiny, new, and YOURS. It feels the same way when you purchase your first house. It’s your home, with all of the responsibilities, maintenance, and benefits that come with it. For…

5 Automation Tools that will Boost Your Marketing

What’s inside your small business toolbox? My husband and I are currently in the process of building a vacation house. And if there is one thing I’ve learned, it’s that there is a right tool for every job! This adage is true even in the small business world. There is a tool out there perfectly…

Let’s Break Down a Strategic Marketing Plan with a Virtual Assistant

Do you feel like you’re getting a little less “bang for your buck” from your marketing strategy lately? Digital marketing is one of the fastest moving targets on the internet. Things are constantly shifting and changing. New services appear and old ones disappear constantly. Google+, for example, was a “must” just a few years ago.…

Boost your Online Business Success with this Blueprint

I’ve always been in awe of architects. They are like modern-day magicians. With math and an expert design sense, they design a blueprint that creates rock-solid structures that stand the test of time. And how do they do it? It all starts with a blueprint. After all, you can’t just start building a structure without knowing…

Stick With Your Goals with my FREE Planning Kit!

Happy New Year! Now that the parties, silly hats, and celebratory drinks are in the rearview mirror, it’s time to set your sights on what matters: your goals. I’m NOT talking about New Year’s Resolutions here. Those, for the most part, are more like general wishes for the new year. “I want to lose some…

Business Planning With Vision Board! Plus, a FREE Word of the Year Printable!

A lot of small business owners get stuck in the idea that all businesses should run the exact same way! No way!  Here’s the thing about small business owners: we are all different! Our reasons for becoming entrepreneurs vary from always wanting to run our own business to wanting to spend more time at home…

We Have Big Plans for 2020!

Do you already have exciting plans in place for your small business in 2020? One of the smartest things you can do as a small business owner is to always think about the future. You should constantly have something on the horizon, whether it’s planning a webinar, starting a podcast, developing a new product or…

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