What is social media advertising?
With billions of active users, social media platforms like Facebook, Instagram, YouTube, LinkedIn, Twitter, Pinterest, and Google are the undisputed kings of online advertising. In short, if you aren’t advertising in one of these digital arenas, you need to get some ads on them immediately!
These social media channels offer effective platforms for getting your business in front of a vast audience of potential clients and customers. Paid online advertising is a fantastic way to promote your business to a large, captive audience in ways that were never possible even a decade ago. We can take the performance data generated from all of your digitals ads to determine what’s working best for your business’ marketing strategy, and then double down on that for your next campaign!
Why is social media advertising important?
Leveraging paid social media ad campaigns is a fantastic way to grow your reach and build an online community around your business. Expertly written ad campaigns will attract your ideal client and redirect them to your website, landing page, and funnel, to go from potential to actual paying customers.
Probably the single best reason to advertise your business online are the extremely powerful demographic targeting tools available. These social media services offer you incredible tools you need to build a detailed target audience based on browsing and buying habits, likes, preferences, location, and more, of your current customer base. Even better, with the way that most digital marketing ad campaign pricing is set up, there are options for every budget for every size of business!
How can we help?
We are intimately familiar with the complexities and power of paid digital marketing campaigns, as well as the strict advertising standards for graphics and copy. We know how to write and design enticing offers to improve click-through rates and make your clients want more. With this knowledge, we create captivating ads that will pinpoint your target audiences and convert them into paid customers. Most importantly, we can use targeted audience research and your already existing email lists and website data to identify your ideal customers and directly target them with optimized ads. What would take you days of watching expensive digital marketing video tutorial courses to learn, we’ve mastered already. We’re excited to use that knowledge to help you make the most of your online advertising.
Facebook, Instagram, and Google Services We Provide
Facebook Paid Advertising
- Identifying the type of ad best suited for your objective
- Creating compelling offers that make your customers want more
- Writing compelling ad copy to capture your target audience and encourage action
- Designing high impact graphics for your adverts
- Setting up Search Campaigns to appear at the top of search results pages
- Setting up Display Campaigns to appear on popular websites where your target audience are
- Setting up Remarketing adverts to display to those who have visited your website
- Setting up Video Campaigns to display your video to your target audience on YouTube and other relevant sites across Google’s Display Network.
- Setting up Shopping Campaigns to promote your products and send traffic to your website or local store.
- Setting up App Campaigns across Google’s largest properties to drive more app downloads
- Target audience research
- Keyword research
- Monitoring ad campaigns and optimizing based on performance data
- Analyzing reporting data to determine which ads are working best for your business and which formats should be used again in future
Instagram Paid Advertising
- Designing high impact graphics for your adverts
- Writing compelling ad copy to capture your target audience
- Target audience research
- Identifying ideal customers for what your business offers, and targeting them with specific ads
- Generating custom audiences based on your existing client email list
- Generating “lookalike” and other demographically targeted audiences
- Setting up and monitoring ad campaigns
- Optimizing ads based on performance data
- Analyzing reporting data to determine what is working well and what tactics should be used again in future
Google Adwords Paid Advertising
- Identifying the type of ad best suited for your objective
- Creating compelling offers that make your customers want more
- Writing compelling ad copy to capture your target audience and encourage action
- Designing high impact graphics for your adverts
- Setting up Search Campaigns to appear at the top of search results pages
- Setting up Display Campaigns to appear on popular websites where your target audience are
- Setting up Remarketing adverts to display to those who have visited your website
- Setting up Video Campaigns to display your video to your target audience on YouTube and other relevant sites across Google’s Display Network.
- Setting up Shopping Campaigns to promote your products and send traffic to your website or local store.
- Setting up App Campaigns across Google’s largest properties to drive more app downloads
- Target audience research
- Keyword research
- Monitoring ad campaigns and optimizing based on performance data
- Analyzing reporting data to determine which ads are working best for your business and which formats should be used again in future
Ready to get started?
or call
772-485-9154
What to Expect
✓ No long-term contracts: You aren’t tied to long-term contracts. Ever. You pay for what you need!
✓ Ad creatives belong to you: You take all of your ad creatives with you when you leave.
✓ Campaign optimization: We track, measure, and analyze all of your paid ads to find improvements & raising results.
✓ Copy and graphics that convert: We create personality-infused copy & graphics so each message encourages action.
✓ Personality is key: We stealthily sell within your paid social media advertising, while offering valuable content.
✓ Analysis and reporting: We offer simple, easy to understand weekly performance reports sent directly to your inbox.
Ready to get started?
or call
772-485-9154
Still unsure? Check out what some of our clients say about our advertising services.
"Working with Jennie has streamlined our company and easily made us more efficient. It’s always important for me to let the professionals do what they do best and get out of the way. Jennie has instilled a trust factor for our company, which lets us put our focus in other areas."
CARTER OOSTERHOUSE is one of America’s most recognized lifestyle experts. Having carried many popular television series ranging from Trading Spaces and Red and Hot & Green to Million Dollar Rooms and Celebrity Motor Homes. Most recently, Carter played host to FYI’s Rowhouse Showdown and will be co-hosting ABC’s hit primetime series, The Great Christmas Light Fight.
“Jennie’s digital marketing experience, combined with her excellent organizational skills, is a win-win for any small business. In fact, her social media efforts resulted in a 280% increase in email signups for my website!”
JULIE REVELANT is a health journalist and healthy school lunch advocate who teaches parents how to raise healthy kids who crave healthy food.
"Jennie brought us fresh new marketing ideas to keep things moving and looking good on social media and the web. Her process is efficient, quick, and turn-key. Now, people understand exactly what we do and HOW WELL we do it before coming to the website. It's no longer an uphill battle to make a sale. Jennie's excellent eye for detail and content support is, no doubt, a key driver for this outcome.
FRAN BISHOP of Aerobodies helps companies maximize their profits and strategic investments in human performance programs and wellness facilities.
“I am blown away. I seriously wanted to cry when I saw what an amazing job Jennie did for me (and for my clients) in such a short time. All of the content was fantastic, with no further edits required. ‘Thank you’ isn’t sufficient. I’m truly impressed and so grateful I found her.”
CHRISTINE HAKKOLA of Build Your Private Practice teaches therapists and counselors the precise steps to launch their private practice, attract dedicated clients, and simplify their business operation to create ease, flexibility, and financial security.
“I am so happy I hired Jennie! She’s a genius at what she does, allowing me to focus on what I’m good at, the fun, creative parts of being an entrepreneur. Every time I slide a task off my plate onto Jennie’s, she gets it done so quickly and efficiently that I’ve increased my own momentum. As a result, things are finally taking off in my business!"
SUMMER TURNER helps introverted womanpreneurs who want a life and business of ease in flow in spiritual, personal, and financial alignment.
“Jennie is my secret sauce! The startup phase of my new business was overwhelming me. I knew I needed a social media presence but did not know where to start or have the time to maintain it. Jennie has been awesome to work with! She created a wonderful digital presence for me online through my blog, Facebook, and Twitter. She keeps everything planned, scheduled, and maintained. I am amazed at how well she has gotten to know me and my business. She’s even able to write in “my voice”. Whenever I have had a few ideas I’d like to incorporate into my site, she would integrate them beautifully. This has been a huge help to me and allows me to serve my clients better and work on growing my business.”
STEPHANIE KATHERINE is a guide and mentor who empowers and provides ongoing support and guidance to set goals and make sustainable changes that improve health and happiness.
“Jennie is a dream to work with – proactive, responsive, and diligent! Her work is top-notch, and I’m grateful to her for all the help she gives me! Thanks to her contributions to my business, I have been able to double my revenue and better serve my clients.”
JENNIFER BROWN of Successful Culture International is a business-focused human resources leader who knows that a business is only as strong as its people. Her goal is to provide thoughtful, specialized, and appropriate business solutions to challenging HR, leadership and organizational development issues.
Ready to get started?
or call
772-485-9154
