8 Steps to Automating Your Client Onboarding + Free Workbook!

By Jennie Lyon / September 28, 2021
1-JLVAS-Blog-8 Steps to Automating Your Client Onboarding + Free Workbook!

When growing your business, probably the most vital component, second to, say, your product or service, is your clients. Where would you be without them? Home alone with a great coaching program you’ve rehearsed to yourself in the mirror countless times, that’s where! However, the process of getting and onboarding clients is a big undertaking, requiring savvy marketing and outreach to draw them to you. But let’s say you’ve done that part (as if you’ve been listening to my advice throughout my many, many blogs!) Clients are coming to you consistently. Great! So, now what? Well, if you’re going to…

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5 Easy Ways to Market Your Small Business with Facebook

By Jennie Lyon / September 21, 2021
1-JLVAS-Blog-5 Easy Ways to Market Your Small Business with Facebook_v2

I’ve talked a lot about using Facebook to advertise your business! However, it’s been a while since I followed up. The global pandemic has reshaped the business world, and we were all forced to adapt or flounder. Despite the effect COVID-19 had on the worldwide economy, it’s not shocking to learn that Facebook use has continued to grow since 2019. Its user base has grown more than 12% to over 2.8 billion users monthly in the past two years! That’s roughly 59% of the world’s social media users. Over half on one site. That’s insane! And do you know what…

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5 Easy Ways to Use Video Content to Get Eyes on Your Business!

By Jennie Lyon / August 31, 2021
JLVAS-Blog - Using Video Content to Get Eyes on Your Business

Everywhere you look on the internet, you find information flung at you from every direction and medium. We are awash in stimuli for most of our day on our mobile devices, laptops, and computer monitors. When you consider marketing your business amidst this deluge of content, it can seem pretty overwhelming! Thankfully, you can use a digital marketing tool that provides some evergreen content options and is super easy to digest: video! While you can certainly invest your money into a commercial that streams on YouTube or TV, that isn’t always possible for a small business owner. In the beginning…

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5 Facebook Ad Strategies to Grow Your Business + Free Template

By Jennie Lyon / August 17, 2021
JLVAS-5 Facebook Ad Strategies to Grow Your Business

Gosh. Sometimes it’s baffling to think that Facebook was ever a social networking site for Harvard students when you look at the beast it has become now. As of 2021, it boasts 2.85 billion monthly users. 2.85 billion is a staggering number of people when you stop to think about it. And as a small business, it’s hard not to get excited by the prospect of all those people seeing your advertisement on the world’s most popular social networking platform. If I could sell 1 item for $1 to all of them, that’s $2.85 billion at month’s end; I’d be…

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Best New Social Media Features to Boost Engagement!

By Jennie Lyon / July 27, 2021
JLVAS New Blog Images-Ep 59

Do you seek out all of the latest news about social media? As a digital marketing expert and virtual assistant who focuses on social media, watching trends, new features, and announcements from social media networks is simply part of my job. I need to be on top of everything to offer my clients the best possible advice when it comes to building their social media strategy. Social media is simply one of the best ways to lead people to your website or landing page by using a mix of excellent copywriting and engaging graphics.  I have to admit that it’s…

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How to Try Our Virtual Team on a Trial Basis

By Jennie Lyon / July 13, 2021
JLVAS New Blog Images-Try Virtual Assistant on Trial Basis

As a small business owner, I really dislike being locked into a contract. I’ve heard horror stories from my clients who got locked into long-term contracts with a firm that didn’t deliver what they promised! Now, I’m not bad-mouthing my competitors here! The aim of countless virtual assistant firms out there is to help your business succeed. When you’re running a small business, you need to have flexibility, especially when you’re first starting out. Your income might not be predictable and having a big fixed cost can become a nightmare for your budget. With many reputable virtual assistant firms, you don’t…

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How to Double Your Income by Working Less

By Jennie Lyon / January 18, 2021
How-To-Double-Your-Income-By-Working-Less-JLVAS

Over the last year, did it ever feel like you’re working much more for less income? For many people, their dream is to work from home. They believe that it will give them freedom! No more commuting in the morning and evening, they can have lunch in their own kitchen, if their kids need them, they can be there. Here is the thing, though… It’s a trap! Haha!  Working from home isn’t the pleasure cruise that many people think it is. When you work from an office, quitting time really is quitting time. Believe me, I know! I’m always a…

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What Exactly is a Sales Funnel & Why Do I Need One?

By Jennie Lyon / December 29, 2020
What Is A Sales Funnel and Do I Need One

Have you taken the time to think about how people get to your website? A sales funnel is key. Even though we are firmly in the age of the internet, there are countless small businesses out there that maintain a “real world” focus on their company. The online part of their business isn’t given as much thought and focus as it should.  First off, online IS the real world. Everything we do is online nowadays. Even before the pandemic hit, online sales and interactions were starting to outnumber in-person interactions. And now, well, there isn’t even a contest. Just look…

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The Best U.S. Stimulus Package Options

By Jennie Lyon / May 12, 2020
The Best U.S. Stimulus Package Options

Is your small business ready for some financial help? Well, good news! Stimulus help is on its way! COVID-19 has disrupted almost every aspect of American life, and I’m not just talking about stay-at-home guidelines. Individuals, organizations, and businesses have unexpectedly run into the economic equivalent of a brick wall. Financial hard times are tough enough to deal with when everything else is calm. But during a pandemic, pulling yourself out of that hole and protecting your brand can feel impossible.  Thankfully at the end of March, the Federal government passed three landmark pieces of legislation to help Americans weather…

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5 Ways to Protect Your Business During the Coronavirus

By Jennie Lyon / March 24, 2020
5 Ways to Protect Your Business During the Coronavirus

Are you currently worried about your small business’ future? The coronavirus outbreak has turned the entire world upside down. There are times when it feels almost like a movie; it’s surreal. Many Americans are locked down in their homes, watching the news, wondering what’s next. But small business owners have even more worries. With social distancing becoming the norm and mandatory closure of non-essential businesses, entrepreneurs are trying to figure out how they can protect their businesses until we get to the other side of the crisis. The government is even providing help to small businesses with funding, grands, and…

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