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My Secret Tricks to My Workflow Success!

By Jennie Lyon / June 25, 2019

Do you have any tricks or tips that help get you through your daily workflow? Back when I first started my small business, my daily workflow was very different than it is now. There were very few applications out there that not only make my business easier to manage, but also helped me get so much more done throughout the course of my day. Today, I have tons of programs, automated processes, and other tools that help me be super productive from the first thing in the morning until the very end of the night. If you’ve ever been curious…

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Embracing Instagram Stories as a Small Business Owner

By Jennie Lyon / May 14, 2019

If there is one thing that I’ve learned doing digital marketing over the years, it’s that yesterday’s fad is today’s “next big thing.” A perfect example is SnapChat. When SnapChat debuted a few years ago, it was treated with scorn from many marketers. Heck, even the general public looked at it with suspicion. Why on earth would you only want to take super-short, 15-second videos of yourself? And then share them? Who would watch them? Just a few years later and SnapChat-like functionality has been integrated into countless apps and social media networks: Facebook among them. But probably the most…

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Got Stage Fright? How to Effectively Host a Webinar

By Jennie Lyon / January 8, 2019

There’s a great Jerry Seinfeld comedy bit that perfectly sums up how some people feel about public speaking. “According to most studies, people’s number one fear is public speaking. Number two is death. Death is number two. Does that sound right? This means to the average person, if you go to a funeral, you’re better off in the casket than doing the eulogy.” In my experience working with clients, I’m afraid that I have to agree. Speaking in front of people is a fear born right out of “show and tell,” back when they were a kid. Getting up in…

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