Is it time for a website redesign? According to a survey by Adobe, 38% of people will stop engaging with a website if the content or layout is unattractive. Moreover, 75% of consumers judge a company’s credibility based on their website design. What does this mean? A website redesign can help you attract more visitors, increase conversions, boost sales, and enhance customer satisfaction. In this guide, I will show you how to redesign your website in 2024, following the latest trends and best web design and development practices. Ready to get started? Let’s dive in! Content Overview🔹Understanding the need for…
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Email marketing rocks! Sending emails? Super effective. Segmentation matters! But guess what? Subscribers aren’t clones. They’re unique, with different tastes and habits. So, ditch the generic emails; it’s time to get personal because not all subscribers are cut from the same cloth. They’ve got different needs and vibes, affecting how they respond to your emails. Wondering how? Segmentation is the game-changer. This blog? Your easy guide to why it rocks, how to do it, and the necessary tools. Ready to level up your email game? Let’s dive right in! Content Overview 🔹Why Email List Segmentation?🔹Types of Segmentation🔹Crafting Segmentation Criteria🔹Personalization Techniques🔹Tools and…
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In a world where trends come and go like flickering candle flames, evergreen content is that steady beacon guiding your business’s journey. It’s not a quick story that vanishes; it’s a narrative echoing through time. So, why should you care about evergreen content for your business? It’s the solid ground where your brand story stands, unaffected by passing trends. We’ll explore the art of crafting enduring messages, meeting universal customer needs, and adopting a strategic mindset for content that weathers any storm. Content Overview 🔹What is Evergreen Content?🔹The Art Of Messages That Stick Around 🔹Identifying What Customers Always Want🔹Strategies for Creating…
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Today, we’re diving headfirst into a game-changer: the Social Proof Game. But first things first – what exactly is social proof? Well, it’s the secret sauce that can transform your business landscape. Social proof is when people look to others for guidance, especially in decision-making. It’s that powerful force shaping opinions and actions. Now, why should you care? Social proof is the real deal in the business world. Think of it as your golden ticket to winning over customers, building trust, and supercharging your business growth. Today, we will unravel the magic behind social proof and explore how it can…
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I’m thrilled to dive into a crucial topic today: lead generation and conversion. We all know that generating leads is the first step to growing your business, but the real magic happens when you can successfully turn those leads into paying customers. It’s the ultimate challenge, right? Well, guess what? If you’re feeling a bit stuck or overwhelmed when it comes to converting your leads into sales, you’re not alone. We’ve all been there at some point. But today, I’ve got something special for you – a game-changer in your business strategy. I’m excited to introduce you to our transformative…
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In today’s business landscape, the demand for remote assistance is rising. If you’re a small business owner, you’ve likely contemplated hiring remote help to grow your business. Two key roles to consider when seeking assistance are the virtual assistant (VA) and the virtual digital marketing team. Here at Jennie Lyon Digital Marketing & Virtual Assistant Services, our virtual marketing agency offers both virtual assistant services and digital marketing services! While our virtual assistants and virtual digital marketing team provide remote assistance, these roles differ significantly in their areas of expertise, the tasks they handle, and their overall impact on a…
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Hey there, fabulous entrepreneurs! 🌟 In the ever-evolving world of education, we’ve seen a major shift towards profitable paid online workshops. It’s like the virtual red carpet for sharing your genius with a global audience! As we’re dancing into 2024, this trend is still on fire, fueled by the remote work revolution and the explosion of virtual events. Your online workshop not only grabs attention but also becomes a cash-flow celebration. Sounds like a dream, right? Well, dream no more! In this post, we’re diving deep into the must-know steps and strategies to make your workshop shine in the crowded…
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Hey there, fellow business owners! Ever feel like you’re in a maze trying to keep your online ventures afloat when economic downturns hit? I get it. Just the hint of a recession can spark worries about whether our clients and customers will keep the cash flowing, which is why recession-proof marketing is so important! When the economy does a little dance, we sometimes find ourselves doing a balancing act. The thought of a recession might make us wonder if our clients will still be swiping those credit cards. But fear not! With the right strategies and tools at our disposal,…
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In the whirlwind of online marketing, we’re constantly hunting for marketing strategies that capture attention and supercharge our growth. Get ready because I’m about to introduce a bona fide game-changer that’s truly a digital force to be reckoned with – email strategies! Now, let’s dive into why email marketing is an indispensable in your marketing arsenal. Email marketing offers a direct pathway to your audience in a world buzzing with noise. It’s the space where your messages don’t just land but resonate loud and clear. Let’s jump into five email strategies that will skyrocket your business growth. 📧 Content Overview…
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Hello, online entrepreneurs! Today, we’re about to explore an intriguing topic that might be off your radar: micro-moments marketing. Don’t worry if you’re wondering what micro-moments marketing is, don’t worry; I’ve got you covered. Let’s dive deep into the different stages in your marketing funnel and how to use micro-moments in online marketing, decipher what they entail, and discover how they can be a game-changer for your business by boosting customer engagement and ultimately driving sales. Content Overview Understanding the Concept of Micro-Moments in MarketingMicro-Moments at the Top of Funnel: The Awareness StageGoals of the Awareness StageRole of the Awareness…
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