Let’s find out. Unless you are still living in the stone age, you are likely already aware that TikTok is one of the fastest-growing social media platforms in the world. The TikTok stats consistently outperform almost every other mobile app and social media platform. This explosive growth has diverted attention away from dependable platforms such as Google, Meta, and Snapchat, as TikTok is now the most downloaded app of 2022. TikTok’s triumph is attributable to its unique and compelling content, which has struck a chord with users globally. As the social landscape changes rapidly, TikTok has managed to keep up…
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Do you remember MySpace? How about Friendster? Or a more recent example, Google Plus? These were some major players in the social media scene but today? They’re gone, replaced with newer, better social networks. It’s incredible how even giants can be worn down by time and innovation. Perhaps even… Facebook? Facebook is still the king of social media and should be a key component of every small business’s social media strategy, but it isn’t the only one out there. Other social media networks are popping up every year, looking to dethrone the king. As a marketer, I need to be…
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