How to Kick Your Income Into High Gear with a Sales Funnel!

By Jennie Lyon / February 23, 2021
JLVAS - Kick Income into high gear with sale funnel

Are you consciously aware of how you purchase products and conduct sales transactions?  I’m not talking about the process of paying for the items in your cart. I mean the process that begins the moment you become aware of a product or service to the moment that you use it. It’s known as a sales funnel, and you need to be mindful of it for any marketing strategy to work.  Sales funnels are essential for any business that sells its products or services online. They are one of the most important pieces of automation that you can invest in. They…

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5 Ways a Virtual Assistant Can Boost Your Facebook Ads + Free Workbook

By Jennie Lyon / February 9, 2021
5 Ways A Virtual Assistant Can Help Boost Facebook Ads

The beauty of social media marketing is that a small business can make a major impact… with the right ads! Facebook has become one of the most indispensable digital marketing outlets for small businesses. Not only does it give them access to a potential audience of billions, but it’s also super cost-effective. Anyone can create a Facebook ad that can be seen by thousands of people every day; you only need to know how to do it effectively.  Or you could always hire a virtual assistant to do that work for you! Rather than needing to worry about researching your…

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10 Things to NEVER Do On Instagram and How To Fix Them

By Jennie Lyon / January 23, 2021
JLVAS-10-Things-To-Never-Do-On-Instagram

Wait! Stop! Don’t post that photo of your dog on your Instagram! Ok, maybe I was overreacting slightly (it’s not like the internet can’t use a few dogs). But you should know that countless small business owners are making simple mistakes when using Instagram to promote themselves and their business. Instagram is my current favorite of all the social media networks. It actually reminds me a lot of Facebook before Facebook became “FACEBOOK!”  It’s a place where you can simply enjoy your friend and followers’ content. No spammy games, random news stories, and other kinds of unwanted content. Instead, you…

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How to Double Your Income by Working Less

By Jennie Lyon / January 18, 2021
How-To-Double-Your-Income-By-Working-Less-JLVAS

Over the last year, did it ever feel like you’re working much more for less income? For many people, their dream is to work from home. They believe that it will give them freedom! No more commuting in the morning and evening, they can have lunch in their own kitchen, if their kids need them, they can be there. Here is the thing, though… It’s a trap! Haha!  Working from home isn’t the pleasure cruise that many people think it is. When you work from an office, quitting time really is quitting time. Believe me, I know! I’m always a…

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How to Create a Year’s Worth of Content Ideas in 2 Hours

By Jennie Lyon / January 12, 2021
JLVAS-how-to-create-a-years-worth-of-content-in-2-hours

I hear a lot of people compare the New Year to a blank piece of paper.  On the one hand, that’s great! A fresh slate! On the other hand, there is nothing scarier than a blank piece of paper when you need to fill it with ideas. Just a few weeks ago, I sat down at my desk to create my 2021 editorial calendar. That’s where I put down all of the topics that I want to cover in my podcast, blog, webinars, and YouTube videos. Let me tell you, coming up with 52+ fresh ideas is NOT easy! And…

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5 Amazing Benefits to Working with Our Virtual Assistant Team

By Jennie Lyon / January 5, 2021
5-Amazing-Benefits-To-Working-With-Our-Virtual-Assistant-Team

What is the secret to finding and working with a virtual assistant team? Simple: you need to connect with the right people. Trust me, I know this from personal experience! Years ago, I was a “lone wolf” virtual assistant. If my clients needed social media written, blogs edited, sales funnels designed, or email newsletters sent, it would be me behind the computer. While my business was thriving, I certainly wasn’t. The stress was starting to get to me. And even worse, because I was doing EVERYTHING myself, I was limiting my business’s growth. I couldn’t take on new clients because…

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How to Grow Your Business With Systems and a Team

By Jennie Lyon / December 15, 2020
How To Grow Your Business With a Team And Systems

Sometimes, I wonder how I manage to get through my daily to-do list in my business. Not to brag, but believe me, my to-do list can get a little crazy at times. I’m working with dozens of different clients who work in several industries. It takes a lot to keep everything straight (which is why I live by my project management system), I use Teamwork and it is my lifeline! I couldn’t work without it! It helps me keep every project organized and ensures that I never miss a detail or a deadline.  So keeping things organized is the easy…

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How to Find and Work with a Virtual Assistant

By Jennie Lyon / November 17, 2020
How to Find and work with a virtual assistant

Wouldn’t it be great to have an assistant at your beck and call? All you’d need to do is hit the intercom on your desk, and like a flash, they appear!  Unfortunately, that’s beyond the means of most small business owners. Many of them work out of their home. Unless they draft their kids into the role, (take it from me, this isn’t a great idea! haha!) having an assistant might seem like it simply isn’t possible.  Or is it?  The Internet Created Countless Jobs The internet has created countless brand-new types of jobs over the last twenty years, including…

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Is It Time For a Website Redesign?

By Jennie Lyon / October 27, 2020
Is it Time for A Website Redesign

Have you ever heard the phrase, “Aging gracefully?” While I personally think that aging gracefully is a virtue, I can tell you one place where age really does matter: your website. After just a few years, even the most cutting-edge, beautiful, and well-designed website starts to look a little dated, or even worse, doesn’t function properly anymore! In fact, many websites look like they’ve gone without any updates for over a decade! Although, to be 100% honest, there are far fewer of them than there used to be. Over the last few months, COVID-19 has pivoted millions of small businesses…

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Biggest Mistakes I’ve Made in 20 Years of Business

By Jennie Lyon / October 13, 2020
Biggest Mistakes Ive Made in 20 Years of Business

You know the old saying that mistakes are why they put erasers on the end of pencils? Well, that might do the trick when you’re in the 6th grade, but when you’re a small business owner, mistakes have slightly higher stakes! As a small business owner, I’ve faced countless difficulties throughout my career. Heck, like everyone else in the world in 2020, I’ve faced incredible challenges over the last few months! The good thing is that I’ve learned how to take those mistakes and learn from them. But trust me, that wasn’t easy!  I’ve always found that the next best…

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