There is a simple equation that drives most entrepreneurs: Hard work + time = money. If you want your business to grow, you need to invest a ton of time and energy into it. Being an entrepreneur can be super-exhausting, especially in the early days of starting your business. There are lots of entrepreneurs out there who dream of being able to build systems that will earn them passive income without them having to raise a finger. Well, with the help of a virtual assistant, you can make that dream a reality! [Tweet “If earning passive income is the dream,…
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Who doesn’t love spring cleaning? It’s a chance to get rid of all the clutter, and the same could be said for your business. For a small business, organization is key. There are a ton of little tasks that can take up way too much of your time, quickly filling up your schedule and pulling you away from the work that only you can do. Well, it’s spring cleaning time, so hire a virtual assistant to help create systems that will set your business up for success! Administration & Client ManagementOne place where you can find a lot of unnecessary…
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Webinars are fantastic ways to position yourself as a leader in your field. Not only will a well-designed and informative webinar bring new customers in, it can also help you upsell many of your other services. The problem is, of course, that webinars can be a ton of work. You need to research your topic, write a script, create graphics and slides, and then advertise the entire thing to your clients. You don’t have time to do all that, so let us help you create your webinar! You can hire a virtual assistant to take care of all of your…
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When was the last time that you went to the mall? Didn’t it seem just a little emptier than it used to be? That’s because it is. eCommerce is quickly eating up much of the market share of big and small brick and mortar companies alike. If your business sells either products or services, you should be making a huge push online. By doing so, you will be able to reach so many customers that you otherwise would never have met. The Importance of a Digital Shopping CartIf you want to be able to make sales online, it needs to…
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Content marketing really is king! But only if your copywriting is high quality, personality-infused and engaging. By hiring a great virtual assistant who does copywriting along with other services such as graphic design, you can develop an entire library of blogs, social media posts, and eblasts that you can pull out at a moment’s notice whenever you need to provide your customers with content that rules! Blogs Blogs are basically the bread and butter as far as content marketing goes. If you instantly want something to boost your SEO, improve your social media engagement and prove to your audience that…
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Digital advertising is easy. Effective digital advertising, that’s hard. One of the most common things I hear from many of my new clients is that they have always gotten poor results from their digital marketing efforts. It just “doesn’t work” for them, so they tend to fall back on more traditional advertising methods. But here is the problem: digital marketing IS the standard form of advertising these days. Nowhere else can offer you the same ROI for your advertising dollars. It’s completely understandable why so many companies get less than their desired ROI their first time designing an online marketing…
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What is the difference between good copywriting and bad copywriting? I can sum it up in a word: readability. If you offer your customers a blog, email campaign, or web page that is difficult to read, that doesn’t flow, isn’t infused with your brand personality, or that bores them, they are going to dismiss and forget it. But if you give them something that’s easy to read, it will quickly engage them and draw them in! Readability in General Readability is simply how easy something is to read. If you write a piece of content full of difficult to pronounce…
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In recent years, a new industry has popped up that promises you can save big money by designing your own website using their services. They provide you with the templates and the tools to build the site and you do all the work. They’re marketed as being super user-friendly, allowing you to knock out a “great” website in an afternoon. But the reality is that web users are savvier than ever and can spot an amateur website a mile away, even one built off a professional website template. If you think you can save a few dollars by using a…
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Content marketing is the name of the game when it comes to promoting engagement with your posts and ezines. By hiring a great virtual assistant who does copywriting, you can develop an entire editorial calendar of blogs that you can pull out at a moment’s notice whenever you need to provide your customers with quality and worthwhile content. Why Hire Someone Else to Write My Copy? Simple. Because you are too busy. Copywriting is simply a necessary component of a modern digital marketing plan. You need to be able to provide your customers with valuable, well-written content, especially if you…
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Do you have the edge? If you look back at the history of successful businesses, it is often just a single, tiny edge that made the difference between the winners and the losers. In many cases, that edge can simply be that you have more time to focus on the things that are important, leaving the small things in the hands of others. If you are an established business with a multitude of employees, this is easy. You can just delegate. If you are a small business with limited, if any, staff, then you might find yourself having to do…
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