The Anatomy of a Successful Launch

By Jennie Lyon / May 22, 2018
JLVAS The Anatomy of a Successful Launch

You’re launching a new product! Now what?Small businesses need to walk on the edge of innovation to keep up in the market nowadays. You can’t just sit back on your laurels, you need to keep providing your customers with new and updated products and services. You need to keep things fresh! When you are about to launch a new product, it’s a time of celebration. It’s exciting! But it can also be a tremendous amount of work. Designing and creating a new product already takes a massive time commitment, marketing it and getting the word out to your customers can…

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Small Business, Big Team: How a Virtual Assistant Can Double Your Income

By Jennie Lyon / May 15, 2018
JLVAS How a virtual assistant can double your income

One of the biggest challenges that small businesses can run into is a lack of funds to hire new employees. If your business is rapidly expanding and you need an extra hand, hiring someone to help out might be unavoidable. Unfortunately, you have to pay for their training, their sick days, holidays, etc. With a Virtual Assistant, you can get the same, if not an even better result for much less overhead. AdministrationIf you are in the business of providing services to customers, then client care probably takes up a great deal of your time, especially if you have few…

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The Big Differences Between Boosted Posts and Facebook Ads

By Jennie Lyon / May 8, 2018

So, have you heard that Facebook’s been in the news lately?! The last few years have been pretty tough for Facebook, with advertising accountability issues and huge data breaches. Thankfully, it seems that the ship has steadied and Facebook is on track to make a big recovery! This makes it the perfect time to take a look at how your small business can best take advantage of the variety of advertising options Facebook offers. Although it was never originally designed as an advertising platform, Facebook has evolved over the years to become an incredibly valuable marketing tool. It enables brands…

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How a Virtual Assistant Can Help You Earn Passive Income at Your Business

By Jennie Lyon / May 1, 2018
JLVAS-How a virtual assistant can help you earn passive income

There is a simple equation that drives most entrepreneurs: Hard work + time = money. If you want your business to grow, you need to invest a ton of time and energy into it. Being an entrepreneur can be super-exhausting, especially in the early days of starting your business. There are lots of entrepreneurs out there who dream of being able to build systems that will earn them passive income without them having to raise a finger. Well, with the help of a virtual assistant, you can make that dream a reality! [Tweet “If earning passive income is the dream,…

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How Efficient Organization is the Key to Small Business Growth

By Jennie Lyon / April 24, 2018
JLVAS-How Efficient Organization is the key to small business growth

Who doesn’t love spring cleaning? It’s a chance to get rid of all the clutter, and the same could be said for your business. For a small business, organization is key. There are a ton of little tasks that can take up way too much of your time, quickly filling up your schedule and pulling you away from the work that only you can do. Well, it’s spring cleaning time, so hire a virtual assistant to help create systems that will set your business up for success! Administration & Client ManagementOne place where you can find a lot of unnecessary…

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How to Boost Your Business Through Webinars

By Jennie Lyon / April 17, 2018
JLVAS-How to Boost your business through webinars

Webinars are fantastic ways to position yourself as a leader in your field. Not only will a well-designed and informative webinar bring new customers in, it can also help you upsell many of your other services. The problem is, of course, that webinars can be a ton of work. You need to research your topic, write a script, create graphics and slides, and then advertise the entire thing to your clients. You don’t have time to do all that, so let us help you create your webinar! You can hire a virtual assistant to take care of all of your…

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Try, Try Again: Why You Should Give Digital Advertising a Second Chance

By Jennie Lyon / March 27, 2018
JLVAS why you should give digital advertising a second chance

Digital advertising is easy. Effective digital advertising, that’s hard. One of the most common things I hear from many of my new clients is that they have always gotten poor results from their digital marketing efforts. It just “doesn’t work” for them, so they tend to fall back on more traditional advertising methods. But here is the problem: digital marketing IS the standard form of advertising these days. Nowhere else can offer you the same ROI for your advertising dollars. It’s completely understandable why so many companies get less than their desired ROI their first time designing an online marketing…

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The Differences Between a Professional and a DIY Website

By Jennie Lyon / March 13, 2018

In recent years, a new industry has popped up that promises you can save big money by designing your own website using their services. They provide you with the templates and the tools to build the site and you do all the work. They’re marketed as being super user-friendly, allowing you to knock out a “great” website in an afternoon. But the reality is that web users are savvier than ever and can spot an amateur website a mile away, even one built off a professional website template. If you think you can save a few dollars by using a…

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Give Your Content Marketing a Boost with Professional Copywriting

By Jennie Lyon / March 6, 2018
JLVAS New Blog Images-give your content marketing a boost with professional copywriting

Content marketing is the name of the game when it comes to promoting engagement with your posts and ezines. By hiring a great virtual assistant who does copywriting, you can develop an entire editorial calendar of blogs that you can pull out at a moment’s notice whenever you need to provide your customers with quality and worthwhile content. Why Hire Someone Else to Write My Copy? Simple. Because you are too busy. Copywriting is simply a necessary component of a modern digital marketing plan. You need to be able to provide your customers with valuable, well-written content, especially if you…

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How a Small Edge Over Your Competitors Can Make a Big Difference

By Jennie Lyon / February 27, 2018
JLVAS New Blog Images-how a small edge over your competitors can make a big difference

Do you have the edge? If you look back at the history of successful businesses, it is often just a single, tiny edge that made the difference between the winners and the losers. In many cases, that edge can simply be that you have more time to focus on the things that are important, leaving the small things in the hands of others. If you are an established business with a multitude of employees, this is easy. You can just delegate. If you are a small business with limited, if any, staff, then you might find yourself having to do…

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