How to Successfully Delegate Your To-Do List + Free Download

By Jennie Lyon / October 12, 2021
1-JLVAS-Blog-How to Successfully Delegate Your To-Do List

You’re busy. I get it.  As a busy entrepreneur, you know that delegating tasks is the best way to grow your business. But then come the daunting questions: How do I find someone reliable?  What if they don’t have the skills or experience to get the job done right? Where in the world do I even start to hand things over?  I get these questions from entrepreneurs all the time. Like you, I used to wonder how my daily tasks would ever get done in a business of mine – but then one day it hit me: Project management, a…

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8 Steps to Automating Your Client Onboarding + Free Workbook!

By Jennie Lyon / September 28, 2021
1-JLVAS-Blog-8 Steps to Automating Your Client Onboarding + Free Workbook!

When growing your business, probably the most vital component, second to, say, your product or service, is your clients. Where would you be without them? Home alone with a great coaching program you’ve rehearsed to yourself in the mirror countless times, that’s where! However, the process of getting and onboarding clients is a big undertaking, requiring savvy marketing and outreach to draw them to you. But let’s say you’ve done that part (as if you’ve been listening to my advice throughout my many, many blogs!) Clients are coming to you consistently. Great! So, now what? Well, if you’re going to…

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8 Easy Ways to Create Passive Income Alongside Your Business!

By Jennie Lyon / August 24, 2021
JLVAS-8 Ways to Create Passive Income Alongside Your Business!

As a business owner, you know you gotta’ hustle to keep it all going. There’s so much on your plate, from marketing to hiring staff to planning and refining your strategy! Figuring out the work/life balance can be a struggle when you feel stressed about making ends meet. So, what if you looked into other revenue streams? Like, one’s that you don’t have to work at consistently? I’m talking passive income for your business. These are the side-hustles that earn you money with less work than your steady 9-5. They still require work, but most of that is done upfront…

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5 Facebook Ad Strategies to Grow Your Business + Free Template

By Jennie Lyon / August 17, 2021
JLVAS-5 Facebook Ad Strategies to Grow Your Business

Gosh. Sometimes it’s baffling to think that Facebook was ever a social networking site for Harvard students when you look at the beast it has become now. As of 2021, it boasts 2.85 billion monthly users. 2.85 billion is a staggering number of people when you stop to think about it. And as a small business, it’s hard not to get excited by the prospect of all those people seeing your advertisement on the world’s most popular social networking platform. If I could sell 1 item for $1 to all of them, that’s $2.85 billion at month’s end; I’d be…

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Marketing 101: Don’t Market to Everyone! Free Workbook!

By Jennie Lyon / August 10, 2021
JLVAS - Marketing 101 - Don't Cast a Wide Net You'll Catch Nobody

I have a theory that only a few digital marketing experts out there actually know anything about fishing. When you read something online about marketing, people often bring up fishing. There is a parallel between catching a big fish and landing a new customer. It’s an easy metaphor. That is why a lot of the advice you hear about how to fish for new clients is kind of terrible. They might know marketing, but they don’t know the first thing about fishing! Okay, so, for myself, I’ve been fishing countless times in my life! I grew up in Utah, and…

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5 Surprising Reasons to Hire a Digital Marketing Virtual Team

By Jennie Lyon / August 3, 2021
JLVAS-Blog-5 Surprising Reasons to Hire a Digital Marketing Team

When most people contact me for a free consultation, they usually ask about the usual digital marketing services: copywriting, social media, and website development. And that’s great! That’s my bread and butter. Writing blogs, creating social media posts, and building beautiful websites are three cornerstones of a comprehensive digital marketing strategy. But as we continue to talk, these potential customers are often surprised by the sheer number of services we offer here at Jennie Lyon Digital Marketing and Virtual Assistant Services!  You’d be stunned at how many different things an experienced virtual team can do for your small business. Podcasting,…

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Best New Social Media Features to Boost Engagement!

By Jennie Lyon / July 27, 2021
JLVAS New Blog Images-Ep 59

Do you seek out all of the latest news about social media? As a digital marketing expert and virtual assistant who focuses on social media, watching trends, new features, and announcements from social media networks is simply part of my job. I need to be on top of everything to offer my clients the best possible advice when it comes to building their social media strategy. Social media is simply one of the best ways to lead people to your website or landing page by using a mix of excellent copywriting and engaging graphics.  I have to admit that it’s…

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How to Try Our Virtual Team on a Trial Basis

By Jennie Lyon / July 13, 2021
JLVAS New Blog Images-Try Virtual Assistant on Trial Basis

As a small business owner, I really dislike being locked into a contract. I’ve heard horror stories from my clients who got locked into long-term contracts with a firm that didn’t deliver what they promised! Now, I’m not bad-mouthing my competitors here! The aim of countless virtual assistant firms out there is to help your business succeed. When you’re running a small business, you need to have flexibility, especially when you’re first starting out. Your income might not be predictable and having a big fixed cost can become a nightmare for your budget. With many reputable virtual assistant firms, you don’t…

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Need a Vacation? Our Virtual Assistant Team to the Rescue!

By Jennie Lyon / July 6, 2021
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It’s July! Are you ready for a vacation? Over the last year and a half, many people have been putting off going on vacation. They might have been worried about money, or they simply didn’t have anywhere to go, given the pandemic restrictions. But now that things are opening up across the country, and the future is looking bright, countless small business owners are deciding to take well-deserved vacations!  Well, at least they are in an ideal world. Many entrepreneurs worry about what will happen if they take a week, or two, more weeks off. Heck, some are even worried…

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How to Super-Charge Your Email List By Offering a Fantastic Lead Magnet!

By Jennie Lyon / June 29, 2021
JLVAS - Lead Magnet

When you see a “sign up for my newsletter” on a website, do you click “Yes?” I would put money on your answer being “No, of course not!” And I understand why. We are conditioned to HATE email. Every time you check your email, you likely have dozens of messages sitting in your inbox telling you that “Won a free cruise” or “Your Outlook Email is About to Be Cancelled!” Spam has ruined email, plain and simple. So, why on earth would anyone want to give their email out to a random website?  With all of that in mind, when…

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