How to Successfully Delegate Your To-Do List + Free Download

By Jennie Lyon / October 12, 2021
1-JLVAS-Blog-How to Successfully Delegate Your To-Do List

You’re busy. I get it.  As a busy entrepreneur, you know that delegating tasks is the best way to grow your business. But then come the daunting questions: How do I find someone reliable?  What if they don’t have the skills or experience to get the job done right? Where in the world do I even start to hand things over?  I get these questions from entrepreneurs all the time. Like you, I used to wonder how my daily tasks would ever get done in a business of mine – but then one day it hit me: Project management, a…

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5 Easy Ways to Use Video Content to Get Eyes on Your Business!

By Jennie Lyon / August 31, 2021
JLVAS-Blog - Using Video Content to Get Eyes on Your Business

Everywhere you look on the internet, you find information flung at you from every direction and medium. We are awash in stimuli for most of our day on our mobile devices, laptops, and computer monitors. When you consider marketing your business amidst this deluge of content, it can seem pretty overwhelming! Thankfully, you can use a digital marketing tool that provides some evergreen content options and is super easy to digest: video! While you can certainly invest your money into a commercial that streams on YouTube or TV, that isn’t always possible for a small business owner. In the beginning…

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8 Easy Ways to Create Passive Income Alongside Your Business!

By Jennie Lyon / August 24, 2021
JLVAS-8 Ways to Create Passive Income Alongside Your Business!

As a business owner, you know you gotta’ hustle to keep it all going. There’s so much on your plate, from marketing to hiring staff to planning and refining your strategy! Figuring out the work/life balance can be a struggle when you feel stressed about making ends meet. So, what if you looked into other revenue streams? Like, one’s that you don’t have to work at consistently? I’m talking passive income for your business. These are the side-hustles that earn you money with less work than your steady 9-5. They still require work, but most of that is done upfront…

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Marketing 101: Don’t Market to Everyone! Free Workbook!

By Jennie Lyon / August 10, 2021
JLVAS - Marketing 101 - Don't Cast a Wide Net You'll Catch Nobody

I have a theory that only a few digital marketing experts out there actually know anything about fishing. When you read something online about marketing, people often bring up fishing. There is a parallel between catching a big fish and landing a new customer. It’s an easy metaphor. That is why a lot of the advice you hear about how to fish for new clients is kind of terrible. They might know marketing, but they don’t know the first thing about fishing! Okay, so, for myself, I’ve been fishing countless times in my life! I grew up in Utah, and…

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5 Surprising Reasons to Hire a Digital Marketing Virtual Team

By Jennie Lyon / August 3, 2021
JLVAS-Blog-5 Surprising Reasons to Hire a Digital Marketing Team

When most people contact me for a free consultation, they usually ask about the usual digital marketing services: copywriting, social media, and website development. And that’s great! That’s my bread and butter. Writing blogs, creating social media posts, and building beautiful websites are three cornerstones of a comprehensive digital marketing strategy. But as we continue to talk, these potential customers are often surprised by the sheer number of services we offer here at Jennie Lyon Digital Marketing and Virtual Assistant Services!  You’d be stunned at how many different things an experienced virtual team can do for your small business. Podcasting,…

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6 Best Ways to Find the Right Balance Between Your Business and Life

By Jennie Lyon / July 19, 2021
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Over the last year and a half, many people have been shocked that working from home does not always lead to a healthier business-life balance. In fact, working from home can often make things much, much trickier!  Of course, that isn’t a big surprise to most small business owners out there. Those of us who have experienced working from home know how easy it can be to drive ourselves to the bone, burning the candle at both ends, sometimes for years at a stretch. Your body and mind need time to recover from a hard day’s work. Usually, that’s done…

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How to Try Our Virtual Team on a Trial Basis

By Jennie Lyon / July 13, 2021
JLVAS New Blog Images-Try Virtual Assistant on Trial Basis

As a small business owner, I really dislike being locked into a contract. I’ve heard horror stories from my clients who got locked into long-term contracts with a firm that didn’t deliver what they promised! Now, I’m not bad-mouthing my competitors here! The aim of countless virtual assistant firms out there is to help your business succeed. When you’re running a small business, you need to have flexibility, especially when you’re first starting out. Your income might not be predictable and having a big fixed cost can become a nightmare for your budget. With many reputable virtual assistant firms, you don’t…

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Need a Vacation? Our Virtual Assistant Team to the Rescue!

By Jennie Lyon / July 6, 2021
JLVAS-Blog-Need a Vacation

It’s July! Are you ready for a vacation? Over the last year and a half, many people have been putting off going on vacation. They might have been worried about money, or they simply didn’t have anywhere to go, given the pandemic restrictions. But now that things are opening up across the country, and the future is looking bright, countless small business owners are deciding to take well-deserved vacations!  Well, at least they are in an ideal world. Many entrepreneurs worry about what will happen if they take a week, or two, more weeks off. Heck, some are even worried…

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5 Ways a Virtual Assistant Can Boost Your Facebook Ads + Free Workbook

By Jennie Lyon / February 9, 2021
5 Ways A Virtual Assistant Can Help Boost Facebook Ads

The beauty of social media marketing is that a small business can make a major impact… with the right ads! Facebook has become one of the most indispensable digital marketing outlets for small businesses. Not only does it give them access to a potential audience of billions, but it’s also super cost-effective. Anyone can create a Facebook ad that can be seen by thousands of people every day; you only need to know how to do it effectively.  Or you could always hire a virtual assistant to do that work for you! Rather than needing to worry about researching your…

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5 Ways to Automate the Important Parts of Your Business

By Jennie Lyon / February 4, 2021
5 Ways to Automate Your Business

How often do you find yourself overwhelmed by your daily to-do list? As a small business owner, I know how quickly a to-do list can balloon to impossible lengths. There are always so many things to get done and only so much time to do them.  When you run a small business, countless small tasks are on your shoulders as you must likely wear several different hats. In larger organizations, these tasks would be the responsibility of dedicated employees, but you likely can’t accord a full-time worker to take care of your social media, for example. While hiring a virtual…

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