Do You Need to Be on TikTok?

By Jennie Lyon / August 23, 2022
Do You Need to Be on TikTok?

Let’s find out.  Unless you are still living in the stone age, you are likely already aware that TikTok is one of the fastest-growing social media platforms in the world. The TikTok stats consistently outperform almost every other mobile app and social media platform. This explosive growth has diverted attention away from dependable platforms such as Google, Meta, and Snapchat, as TikTok is now the most downloaded app of 2022. TikTok’s triumph is attributable to its unique and compelling content, which has struck a chord with users globally. As the social landscape changes rapidly, TikTok has managed to keep up…

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4 Types of Memberships That Will Make You More Money in Less Time (+ Free Download)

By Jennie Lyon / August 9, 2022

Is Your Audience Ready To Invest In Themselves Through You Imagine this: your audience of loyal subscribers all sign up for memberships to receive your advice, skillset, products, or content, providing you a steady stream of supplemental income you can use to fuel your business, your side hustles, and your wildest dreams. Is it possible? YOU BET! But how? Well, that’s where I come in! In this episode, we’ll unlock the truth behind tested and true membership models you can use to provide benefits to your audience at a monthly membership fee. I’m excited about this one, so let’s get…

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How to Plan Your Online Course Content & Record It Quickly (+ Free Download)

By Jennie Lyon / August 2, 2022

Are You Ready To Create Your Online Course? So you’ve created content for a fantastic online course you want to put out into the world. There’s just one problem. How to plan and record the content in a way that’s not only going to educate anyone who purchases your online course, but that presents the information in a way that’s easy to understand and implement. Overall the key is to plan the online course content recording in a way that allows you to stay focused and quickly deliver the online course and NOT get stuck in the details.  We’ll unlock…

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Top 4 Ways a Quick Vacation Improves Your Business (+ Free Download)

By Jennie Lyon / July 12, 2022

You Can Take A Break Without Hitting The Brakes It’s so easy to feel like taking your eyes off the road for one second is enough to run your entire company into the ditch. We constantly compare ourselves to other entrepreneurs who brag about working eight days a week and never seeing their families, all in pursuit of the dream of building a business into a gleaming success. I’m here to tell you you don’t have to burn yourself out to succeed. After all, taking your hands off the wheel might be the secret to growing your business!  In this…

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Automation VS Outsourcing: Which One is Right for Your Business? (+ Free Download!)

By Jennie Lyon / July 5, 2022

Automation VS Outsourcing Certain cogs in everyone’s business, whether a small side hustle or a giant corporate goliath, constantly require attention. Client onboarding, advertising, marketing, social media, e-commerce, email lists, client funnels – the list goes on! If you’re finding any of these never-ending tasks are eating up too much of your workday, it’s time to look at how you can make tackling those tasks more efficient or get them off your plate so you can focus on growing your business! But when should you automate your business, and when does it make more sense to outsource instead? We’re going…

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How to Create a SIX Figure Business Using Leadpages

By Jennie Lyon / June 14, 2022

Time to Refresh Your Online Presence?  So you’re ready to build or scale your business. But you want something that will help you capture new clients, impress your existing ones, and build a strong brand presence (you know, lead generation!) Maybe your landing pages aren’t up to snuff and need a do-over? I know a thing or two about landing pages. Today’s Podcast Overview  Today, I will cover the ins and outs of Leadpages. And how you can use their powerful platform to transform your business’s online presence. You can click on the link below to jump to any section…

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How To Maximize Workforce Productivity With Flex Time Days & Weeks

By Jennie Lyon / June 7, 2022

Cultivate Integrity Through Flex Scheduling Scheduling can be a formidable source of agency and freedom for you and your team, or it can be a constant source of dread and conflict. Mastering a schedule that works for your business and your workforce in this day and age requires you to accommodate the valid individual needs of everyone who works for you, which can be challenging.  In this episode of Digital Marketing Made Simple, I will show you several approaches to scheduling you can use to ease the strain of accommodating individuals in your business and keep everyone happy and the…

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My Best 5 Grow-Your-Business Tips From 100 Episodes of Digital Marketing Made Simple!

By Jennie Lyon / May 31, 2022

A 100 Episode Retrospective  Business advice is EVERYWHERE. What advice is worth listening to? Which advice is appropriate to consider for your specific business? I’m celebrating 100 episodes of Digital Marketing Made Simple! I’ve gone back through my previous podcasts to find the advice that resonated with the broadest pool of you beautiful listeners for a bit of a retrospective of the top advice I can give you to triage your business today! Podcast Overview  Today I’m going to highlight some of my absolute best business advice from my past 100 episodes of Digital Marketing Made Simple. You can click…

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10 Things to NEVER Do On Instagram and How To Fix Them

By Jennie Lyon / January 23, 2021
JLVAS-10-Things-To-Never-Do-On-Instagram

Wait! Stop! Don’t post that photo of your dog on your Instagram! Ok, maybe I was overreacting slightly (it’s not like the internet can’t use a few dogs). But you should know that countless small business owners are making simple mistakes when using Instagram to promote themselves and their business. Instagram is my current favorite of all the social media networks. It actually reminds me a lot of Facebook before Facebook became “FACEBOOK!”  It’s a place where you can simply enjoy your friend and followers’ content. No spammy games, random news stories, and other kinds of unwanted content. Instead, you…

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How to Create a Year’s Worth of Content Ideas in 2 Hours

By Jennie Lyon / January 12, 2021
JLVAS-how-to-create-a-years-worth-of-content-in-2-hours

I hear a lot of people compare the New Year to a blank piece of paper.  On the one hand, that’s great! A fresh slate! On the other hand, there is nothing scarier than a blank piece of paper when you need to fill it with ideas. Just a few weeks ago, I sat down at my desk to create my 2021 editorial calendar. That’s where I put down all of the topics that I want to cover in my podcast, blog, webinars, and YouTube videos. Let me tell you, coming up with 52+ fresh ideas is NOT easy! And…

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