How do you think website design will change five years from now? With new frameworks, technologies, and trends emerging increasingly rapidly, it’s hard to keep up with all the changes. But to create the best websites today with an eye towards what will be popular in five years, you need a thorough understanding of how things are changing so you can anticipate how your client needs may shift. In today’s episode, we’ll look at some of the biggest trends in website design that are set to define the early part of 2023. These trends will help you create better websites,…
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Do you have questions about LinkedIn? I get questions about LinkedIn all of the time and our virtual assistant team does dozens of LinkedIn audits and redesigns every year! LinkedIn currently has 850 million members! LinkedIn is an excellent tool for finding clients, networking and getting your work noticed by the right people. Have you ever looked at other people’s LinkedIn profiles and wondered how exactly they got their LinkedIn presence to look so professional? Or how did they come up with such great content to post to LinkedIn on a regular basis? You’re not alone. We’ve all seen beautifully…
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Strategic planning goes hand in hand. It’s mind-boggling to me how many businesses get bootstrapped together with absolutely no plan. Now don’t get me wrong, some people have pulled it off and made a successful go at it. But trust me, that doesn’t last for long. The minute their hobby becomes a viable business, the business strategy comes into play. Strategic planning is a must for any business if you are ever going to scale or keep your sanity. Strategic planning helps you set goals and direction for your business and helps with long-term planning, asset management, and risk management.…
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In today’s chaotic and crowded world, it is imperative to have an effective webinar strategy. Webinars will continue to have a place in marketing campaigns over the next decade, but only if you stay on top of what works now and what doesn’t. Let’s take a look at some key trends we expect to see more of next year. But the question I often hear around the water cooler is if webinars will still be all the rave in 2023. In short, the answer is yes – let’s look at a few quick stats: The webinar market is projected to…
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Google Ads is a powerful tool that can help you reach your target audience and generate conversions. However, getting the most out of your Google Ads campaigns can be challenging. While there are many advanced tips and tricks for optimizing your Google Ads campaigns, beginners often struggle to get started. In this article, we’ll share five practical tips that will help you boost your Google Ads conversion rate. By following these tips, you can get the most out of your ad campaigns and improve your overall ROI. Keep Your Ads Relevant One of the most important things you can do…
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As we move into the new year, it’s time to start thinking about the latest digital marketing trends. What will the next year bring? Which trends should you be on the lookout for? It’s exciting but also confusing. I get that. That’s why I am continuously tracking trends, testing things out in my own business, and making sure the team and I are on top of what’s hot and what’s not. Keep an eye on these trends, and you’ll be ahead of the curve. Here are eight of the hottest digital marketing trends to watch for in 2023: Influencer Relationships…
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The holiday season is a critical time for businesses, large and small. And while the post-Thanksgiving shopping bonanza known as Black Friday has become increasingly important in recent years, it’s also become more competitive. With so many businesses vying for consumers’ attention and dollars, it can be hard to stand out from the crowd. But the good news is that you can do plenty of things to make sure your Black Friday marketing campaign is successful. Here are 7 tips to get you started: 1. Start early One of the best things you can do to ensure a successful Black…
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Let’s find out. Unless you are still living in the stone age, you are likely already aware that TikTok is one of the fastest-growing social media platforms in the world. The TikTok stats consistently outperform almost every other mobile app and social media platform. This explosive growth has diverted attention away from dependable platforms such as Google, Meta, and Snapchat, as TikTok is now the most downloaded app of 2022. TikTok’s triumph is attributable to its unique and compelling content, which has struck a chord with users globally. As the social landscape changes rapidly, TikTok has managed to keep up…
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Is Your Audience Ready To Invest In Themselves Through You Imagine this: your audience of loyal subscribers all sign up for memberships to receive your advice, skillset, products, or content, providing you a steady stream of supplemental income you can use to fuel your business, your side hustles, and your wildest dreams. Is it possible? YOU BET! But how? Well, that’s where I come in! In this episode, we’ll unlock the truth behind tested and true membership models you can use to provide benefits to your audience at a monthly membership fee. I’m excited about this one, so let’s get…
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Are You Ready To Create Your Online Course? So you’ve created content for a fantastic online course you want to put out into the world. There’s just one problem. How to plan and record the content in a way that’s not only going to educate anyone who purchases your online course, but that presents the information in a way that’s easy to understand and implement. Overall the key is to plan the online course content recording in a way that allows you to stay focused and quickly deliver the online course and NOT get stuck in the details. We’ll unlock…
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