5 Things Every Entrepreneur Should Do Before Starting Their Day

By Jennie Lyon / September 6, 2016

Getting a good start to the day can set the tone for the rest of it, make you feel happier, and improve your productivity when working. For entrepreneurs, and especially those of us who work from home, this is even more important—if you don’t have a time you’re expected to be “at the office” it can be far too easy for the morning to slip away without getting anything accomplished. Plus, the morning is such a great time for adding more “life” to your work-life balance equation, because there are rarely any demands or interruptions until the standard business day…

Using a Project Management System to Organize Your Business

By Jennie Lyon / August 31, 2016

One of the biggest challenges facing small business owners is staying organized and finding a system that works for them to keep all those projects under control. Without some kind of organizational system in place, deadlines get forgotten, clients feel neglected, and it’s easy to waste time on less important tasks. The solution to all of these problems is to use a project management software—it helps you by dividing up tasks by client and project, setting deadlines, and providing reminders about work that needs to be finished. Modern project management systems are usually web-based, with mobile or desktop applications available.…

Communicate with Your Team and Build Your Business Using Slack

By Jennie Lyon / August 26, 2016

For an entrepreneur working with a virtual team to run a small business, communication is the single most important factor determining whether things run smoothly. It is absolutely critical to be able to communicate with your team members in an instant as things come up during the course of a work day. When there is seamless communication between your team members, you can set a more productive pace and get more accomplished. Email and phone calls have their uses, but for instantaneous communication, there is a popular new tool, called Slack. Slack is a platform for team communication that can be…

Time to Revamp your Website? A Virtual Assistant Can Help

By Jennie Lyon / June 21, 2016

In days past, it used to be that a potential client’s first impression of your business was your office. Just from the way it looked from the outside, they would instantly make a judgement. Your office was the first thing they had to go on about your professionalism, attention to detail, and level of success. But in today’s business world, a potential client’s first impression of your business is no longer your office. It is your website! [Tweet “In today’s business world, a potential client’s first impression is your website!”] Your website should be a portal into your entire business.…

Tools for Organizing your Virtual Team to Streamline Operations

By Jennie Lyon / April 12, 2016

When partnering with a virtual assistant to streamline your business, you want to make the most of the time you’re paying them for. There are a number of useful tools for organizing your virtual team that can help you streamline your partnership with your virtual assistant. These range from materials you can create yourself, to apps and websites for project or schedule management. Some of the ones I use in my business are listed below, along with other suggestions to make your life easier when partnering with a virtual assistant. Procedure ManualsI’ve written about procedure manuals before in more detail,…

Your Small Business Checklist for 2016

By Jennie Lyon / February 23, 2016

There are so many little details that go into running a small business that it can be hard to keep track of as a new business owner. Knowing what you have in place already and what still needs to be done to keep your business properly organized and running smoothly is key for sustainable success. With that in mind, today we have a checklist of things you should have dealt with either when setting up your business initially, or on a yearly basis. Have you completed all of these? If so, congratulations — that’s a huge accomplishment that you should…

Top 4 Tools for Engaging in Meaningful Conversation on Social Media

By Jennie Lyon / October 30, 2015

The days of simply reading and liking social media posts are over. The most active and engaged social media users spend time asking questions, starting conversations about topics that are important to them, and sharing content that is meaningful to them. If your business wants to engage in meaningful conversation on social media, you need these top 4 tools. 1. Be Professional But Not StiffThink of social networking as virtual cocktail parties: charm, wit, and jokes are encouraged while maintaining professional boundaries and keeping the conversation relevant to all involved. There is an element to this type of conversation that…

The Small Business Launch Checklist

By Jennie Lyon / October 13, 2015

If you’ve ever started your own business, you know that there are—or at least seem to be—an endless amount of steps to take to get your business up and running. If we listed them all, this blog post would quickly turn into a book! In this post, I am taking for granted that you already know what services or products you want to offer and how to finance your venture, and are ready to get the ball rolling. The following is my small business launch checklist. 1. “Paperwork”All small business owners need to go through the “paperwork” process of starting their…

6 Signs It’s Time to Outsource to a Virtual Assistant

By Jennie Lyon / September 22, 2015

If you’re anything like me, you’re an ambitious entrepreneur who—at one point or another—has felt sure that no one else can do your work better than you. Or that if you just work a little harder and a little longer you can get it all done. I have news for you: if you want and expect your business to expand, thrive, and be successful and sustainable, at some point it will (and should) become too much for one person to handle alone. Growth is great—burnout and overwhelm are not. Here are 6 signs that it’s time to outsource your work…

Essential Elements for Your Small Business Website

By Jennie Lyon / July 10, 2015

Your business website is your online storefront, and the first impression you offer visiting and prospective clients. Obviously, it’s of utmost importance that your site is one that invites clients to visit and one they enjoy returning to. Here are my essential elements to include in your small business website. Functional and Easy to Use Your website MUST be easy to navigate and use and, of course, needs to be fully functional. Your shopping carts need to work and be free of bugs, links need to work, and your contact forms must send messages to the right place. Additionally, if…