5 Marketing Mistakes That Keep You From Having High-Paying Clients

By Jennie Lyon / September 12, 2017
JLVAS-5-marketing-mistakes-that-keep-you-from-having-high-paying-clients-all-year

As an entrepreneur, you know that the overall goal is to reach a steady flow of business. Amazing marketing techniques can help you have a steady stream of high-paying clients. There are quite a few marketing mistakes that many small business owners and entrepreneurs make, even if they are in-the-know. Here are a few of the most common marketing mistakes small businesses can make. Along with tips on how a Virtual Assistant can help you correct them: #1: Not Updating Your Weekly Blog There are so many reasons to have a blog post on your website on a weekly basis.…

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5 Ways a Virtual Assistant Can Automate Your Systems!

By Jennie Lyon / September 5, 2017

Automation is the way of the future. Large businesses and corporations around the world have been taking advantage of automation for decades now. If they can do it, why can’t you? The advent of affordable online automation is now in the hands of small business owners and entrepreneurs. #1: Social Media Social media can eat up your entire day. Do you know why so many teenagers are great at social media? They sit there for hours, interacting with their friends and engaging in online conversations. Unfortunately, as a small business owner, you just don’t have the time to do this.…

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5 Online Tools That Could Double Your Income

By Jennie Lyon / August 29, 2017
JLVAS-5-online-tools-that-could-double-your-income

Being a small business owner is a little bit like juggling, you have to keep all of the balls in the air. The trick is when your business grows and you are expected to catch more and more balls until finally… some of them are dropped. There are a ton of online tools out there that can help you better manage your business and relieve some of that stress. By unloading much of your workload, you might even be able to double your income! Here are some incredibly useful online tools that I recommend you check out to help keep…

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Launching a New Product or Program? A Virtual Assistant Can Help!

By Jennie Lyon / August 22, 2017
Launching a new product or program? A Virtual Assistant can help!

One of the most exciting times for a small business is when they launch a new product or program. Small businesses rarely have unlimited capital for product/program development, which makes the success of a launch absolutely imperative. This can make it a very tense and stressful time in the office, as everything involved in the launch needs to be executed flawlessly. If you’re doing everything on your own, it can consume every bit of your bandwidth, pulling your focus from other, still important projects and clients. By partnering with a Virtual Assistant, you can instantly relieve this stress on you…

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4 Fantastic Tips For Hiring A Virtual Assistant

By Jennie Lyon / August 15, 2017
4 Tips to Hiring the Right Virtual Assistant For Your Business

Does this situation sound familiar? You’re a small business entrepreneur, doing it all yourself. You have a big project due by the end of the day that only you can work on. Unfortunately, you also have to post your company’s social media, finish up writing a blog post, sort through your emails, and build a sales page. And that isn’t even counting the hundreds of distractions that can occur throughout the average business day. How on earth are you going to get your big project finished with all of those little, non-specialized tasks in your way? The answer is that you…

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How to Choose the Best Virtual Assistant Company for Your Business Needs

By Jennie Lyon / August 1, 2017
How to Choose the Best Virtual Assisant for Your Business Needs

If you do a search online, you will find that there are countless Virtual Assistant companies out there, each with their own specialties and strengths. There are Virtual Assistant firms that cater to huge, multi-national corporations and ones that specialize in specific industries like finance. When you are looking for a Virtual Assistant company as a small business entrepreneur, you need to make sure that you are getting one that can handle all of your business’ needs, has a solid amount of experience, and charges a reasonable price. You also want to make sure that they are flexible enough to…

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6 Best Practices for Email Marketing Without Annoying Your Clients

By Jennie Lyon / July 25, 2017
The 6 Best Practices for Email Marketing Without Annoying Your Clients

Get contacted by any Nigerian princes lately? How about being sent an exclusive offer for cheap Canadian drugs? Or a free trip to Jamaica if you just fill out a survey? Spam email is an epidemic that has existed since the earliest days of the internet, and, despite promises every few years, it doesn’t appear to be going away anytime soon. There are few things more annoying than spam email filling your inbox with unsolicited offers or attempts to scam you. As an entrepreneur, there is a good chance you know the frustration of your carefully crafted, targeted emails being…

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Content to Include in Your Email Marketing Campaign to Hook Your Clients

By Jennie Lyon / July 18, 2017
Content to Include in Your Email Marketing Campaign to Hook Your Clients

Have you ever wondered what makes the difference between a great email marketing campaign and an unsuccessful one? A successful email marketing campaign depends on many factors, from the size of your email list, to the products or services you are promoting, to the service you use to send them out (I use Mad Mimi, for the record). Designing a great email marketing campaign isn’t easy! But one of the most important parts is the content that you include in it. We aren’t just talking about advertisements here, we are talking about genuine and interesting content that will get your…

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Write Better Email Blasts with Marketing Help from Your Virtual Assistant

By Jennie Lyon / July 11, 2017
Write Better Email Blasts with Marketing Help from your Virtual Assistant

Email marketing is an exciting and complicated arena in the field of business. For the affordable amount of money that you put into it, it can deliver remarkable results, with high levels of conversion. It can also be time-consuming and confusing to create a pitch-perfect email blast campaign. After you’ve worked so hard to develop a fantastic email list, you want to make sure that you will only be delivering them the best marketing blasts you can. An experienced virtual assistant can be the key to writing better email marketing blasts to send to your email list. With their copywriting…

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6 Steps to Designing a Successful Email Marketing Campaign

By Jennie Lyon / July 5, 2017

If you’ve been building a successful email list for your business, you’re probably wondering what is the best way to use it. If you have all of these people who want to hear about your business or product, how do you capitalize on it? Simple! You do it with a high-performing email campaign! A well-designed email campaign can be one of the most effective marketing tools in your arsenal, allowing you to reach your entire email list with a targeted message, informing your customers about a great sale or new product you’re offering. The trick is to get the email…

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