Do you remember what it was like when you were a kid during the summer? It was like heaven! Three entire months off school with no work whatsoever! I remember waking up to the smell of fresh cut grass and would scramble out of bed to get outside! Unfortunately, endless summers can’t last forever. But here’s the good news! One of the benefits of being an entrepreneur with a business is that you get to make your own schedule. Yes, you absolutely need to work like crazy during the summer to grow your business, but if you want a three…
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Do you have any tricks or tips that help get you through your daily workflow? Back when I first started my small business, my daily workflow was very different than it is now. There were very few applications out there that not only make my business easier to manage but also helped me get so much more done throughout the course of my day. Today, I have tons of programs, automated processes, and other tools that help me be super productive from the first thing in the morning until the very end of the night. If you’ve ever been curious…
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For me, landing a new client is a lot like Christmas! You know the feeling of excitement and anticipation seeing the gifts under the tree? You just can’t wait to unwrap them. That’s me with a new client. I can’t wait to dig into their business with them, learning everything I need to know to boost their business and help them reach the next level they’ve been striving for. Getting to know my new clients is an absolute joy… but boy oh boy, can it ever be time-consuming! Between the consult, the follow-ups, the contract signing, the welcome kit, invoicing,…
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Sure, I could just say that product launches are stressful, but that wouldn’t be the entire truth. The reality is that there are so many different levels of stress that go into a product launch! There is the stress of coming up with an idea, the stress of research and development, the stress of marketing… And then, of course, the stress of launch day! You might be tempted to try and take a few shortcuts, but that might not be the best idea. Don’t panic! I’m here to walk you through every stage of the process so you will come…
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Do me a favor? Check your junk mail. Seriously, go in and take a look at just how many well-crafted marketing emails from businesses that you know and frequent are mixed in with your junk mail. I am going to bet that there are tons of them. Even if you wanted to check out these emails, they are unfortunately surrounded by SPAM and scams, and it would be a huge pain to go through all of your junk mail to sort them out. Now, consider this. There is a pretty good chance that your own well-crafted marketing emails are sitting…
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Do you remember back in the days before Google Maps when you would need to stop and ask for directions if you were lost? In my experience, getting verbal directions from a helpful person would often result in me getting MORE lost. It wasn’t their fault though. Verbal language is, well, imprecise at times. We often think we communicate our thoughts out loud clearly, only to have the person we are talking to misunderstand what we are saying completely. This is partially because, when you are talking to someone on the phone, they can’t see the important non-verbal, physical side…
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When was the last time that you got a really good night’s sleep? As a small business owner myself, I know what it’s like to have to have to work 12 to 14 hour days. Back when I first started my business, I would get up in the morning, work all day, and then go to sleep. It’s rewarding, no question, but also exhausting. And what choice do we have? As a small business owner, you’re responsible for everything and, if something doesn’t get done, the only person that you can blame is yourself. But what if it didn’t have…
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Do you have the edge? If you look back at the history of successful businesses, it is often just a single, tiny edge that made the difference between the winners and the losers. In many cases, that edge can simply be that you have more time to focus on the things that are important, leaving the small things in the hands of others. If you are an established business with a multitude of employees, this is easy. You can just delegate. If you are a small business with limited, if any, staff, then you might find yourself having to do…
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The holidays are when everything can seem like it is spinning out of control for small businesses. Everyone wants to spend time with their family, but you still need to keep your customers happy while getting everything at the office finished by the end of the year. On top of all that, you should already be thinking ahead about the upcoming new year. By making some plans right now, you can get ahead of the game for your business and know exactly where you want to head starting January 1st. Here are a few ideas of things you can do…
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Time flies. To me, it feels like the year just got started, but now we are rapidly approaching the end of it. With Thanksgiving in just a few weeks, you can soon expect to see holiday decorations everywhere, with “Jingle Bell Rock” playing every time you walk into a mall. Between the chaos of the holidays and the end of year work crunch, you might be worried that you won’t be able to find the time to spend with your family and friends, let alone make time for a winter vacation. The last thing you want to do is get…
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