fbpx

5 Prompts to Help You Generate Business Blog Topics

By Jennie Lyon / January 30, 2015

Even if you’ve partnered with a virtual assistant or content manager to create your online business content (i.e. blog and social media posts) you’ll still need to come up with the topics that your online content will be about. As an entrepreneur, you are probably great at coming up with new ideas—for your business. Coming up with topics to address for your audience may not be as easy. When you live, breathe, and move in your business every day, you have an unlimited amount of information about your principal service or product; it can be challenging to know what information…

Read More

Essential Elements of Small Business Content Marketing

By Jennie Lyon / December 10, 2014

In the past, the only businesses that were required to produce daily quality content were news, academic organizations, and entertainment companies. In today’s world of online branding and representation, all businesses are required to maintain professional, interesting content if they want to succeed and maintain contact with their market. Providing your audience and clients with relevant, regular content via social media platforms (including LinkedIn), blogs or professional articles, newsletters, and up-to-date websites strengthens your brand and builds your expert reputation. First thing’s first: your business must produce quality content. Grammatical errors, too casual of a tone, and content that is…

Read More

11 Ways a Virtual Assistant Can Manage Your Website and Blog for You

By Jennie Lyon / July 25, 2014

As a busy small business owner or self-employed entrepreneur, managing your website and blog can seem like too much to deal with. You have all of these amazing ideas and the best of intentions for sharing them with your community, but doing so keeps falling to the bottom of your to-do list each week.  Between finding the time to write your blog post, post it with an amazing photo, and schedule your week’s social media, it can all seem overwhelming. On top of that, there’s putting your blog posts into an e-zine format to go out to your mailing list and many other daunting website tasks…

Read More

Do you have a comprehensive business plan?

GRAB MY FREE WORKBOOK: Write your own detailed business plan with checklists, milestones, and measurable goals in 8 easy steps!