5 Steps for Organizing Your Workspace for Efficient Workflow

By Jennie Lyon / March 15, 2016

Regardless of whether you’re running a small business from home, working in shared office space, or still sitting in a cubicle at a large company, having an organized work space is beneficial for both your mood and your productivity. Creating a focused, inspiring, energizing work space is important if you want to be industrious during the work day and have efficient workflow. A messy, disorganized, distracting work space will draw your attention away from the important tasks at hand, make you more prone to procrastinate, and cause low-level anxiety which is counterproductive to accomplishing your goals each day. Workplace organization…

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How an Expert Virtual Assistant can Help Grow Your Business

By Jennie Lyon / March 8, 2016

The new year is well underway, and hopefully your business plans for the year are too. If you’ve been running your business for some time now, it’s easy to get comfortable doing things exactly the same way year in and year out. However, this comfort can be what leads to small businesses stagnating and ultimately failing to grow and scale themselves. If you’re worried that you might be taking the easy route and not doing enough to keep your business fresh and relevant to the current market conditions and customer needs, it might be time to consider looking for professional…

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How to Find and What to Look for When Hiring a Virtual Assistant

By Jennie Lyon / March 1, 2016

After reading a few posts here on the Jennie Lyon Virtual Assistant Services blog, hopefully you’re aware of what a Virtual Assistant is, what they can do for your business, and why it’s a great idea to outsource your work to one. The next step is to actually find a virtual assistant who you can work well with and is a good match for your needs. You need someone who you can trust with your business, and who has the necessary experience doing the sorts of tasks you’re planning to hand off. Now, you might be at a loss when…

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Grow Your Business While Doing More of What You Love

By Jennie Lyon / February 2, 2016

“Do what you love and you will never work a day in your life.”Easy words, but infinitely more difficult in practice. No matter how much you enjoy your job, there will always be stresses, problems, conflicts, and setbacks. At times, you might even find yourself asking the question “Why do I do this again?”. Thankfully, you can have a fresh start whenever you like and with it comes the opportunity to refocus on what you love about your job and make positive changes to minimize unnecessary stresses in the future. Delegation and outsourcing are the key to finding more time…

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What does Partnering with a Virtual Assistant Really Mean? Why the Trend Towards Virtual Is Here to Stay

By Jennie Lyon / January 12, 2016
What does partnering with a virtual assistant really mean?

What’s your reaction when you hear the world “virtual assistant”? Do you think smart, strategic, cost effective, expertise, efficiency? Of, if you haven’t fully internalized the benefits of hiring a virtual assistant yet, is your gut reaction more along the lines of relinquishing control and even spending (unnecessary) money? If your associations are trusting, I get it. The idea of partnering a virtual assistant definitely requires an archetypal leap, particularly for entrepreneurs and small business owners who are used to doing everything themselves. The concept requires a shift in perspective in order to really understand why and how partnering with…

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Take a Break After the Holidays to Launch Your Business to the Next Level

By Jennie Lyon / January 5, 2016

For many, the holiday season is a time to relax, be with family, and take a break from the ins and outs of the workplace. However, for small business owners and entrepreneurs, the holidays can be the busiest time of year. It’s an excellent time to reach out to clients, wish them good cheer, and keep them in the loop as to how your business is doing, and what you’re planning for the upcoming year. With all those potential customers and clients opening their wallets for Christmas, the stress of keeping them coming back can be a bit much. This…

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The Difference Between Managing & Micro-Managing your Business

By Jennie Lyon / December 18, 2015
The Difference Between managing and Mirco Managing Your Business

Are you investing your energy in the right parts of your business? As a business owner and entrepreneur, of course it’s very important to be engaged in your business. However, there is a crucial distinction between managing the big picture to make sure that your business is growing and moving forward, and getting tied up in the nitty gritty day-to-day details. Micromanaging does not necessarily mean that you’re micromanaging a person; it could be that you’re micromanaging the business itself. Really, the way to be successful is to step away from the minutia to shift your perspective and priorities. Nobody…

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4 Reasons Why a Virtual Assistant is the Key to Growing Your Business

By Jennie Lyon / November 20, 2015

As an entrepreneur, you are your most valuable asset. You are an expert in your field, and you’re great at what you do. You’re a high functioning and very capable individual and it’s natural that you’ll need to overcome the feeling that no one else can do the work as well as you could do it yourself. At some point you’ll overcome that hurdle and you’ll start to realize that your time is a limited resource and your biggest asset. The time will come when finding great help will be the only way for your business to expand and thrive…

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Why Cost Effective Copywriting is Worth Considering

By Jennie Lyon / September 29, 2015

  “Copy” refers to written information that will be published in a book, newspaper, magazine, website, ad, or on social media sites. Copy is a silent but powerful medium through which clients, prospects, and other businesses are introduced to and stay connected with your business. Without this written content, your business’ ability to represent itself would be limited to images, your brick-and-mortar store (if you have one), and personal interactions. As you have probably guessed, professional copy is an important part of your business! Many small business owners are experts in their own right, but few are also talented, effective…

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5 Best Email Marketing Applications for Small Business

By Jennie Lyon / June 12, 2015

Staying in touch with your clients via email marketing ensures that your brand, business, and products are always at the forefront of their minds. In its broadest sense, email marketing includes every email sent to a customer or potential client because each and every interaction you have with a client becomes an opportunity to build trust, develop a relationship, inform clients about new services, or promote your brand. From ezines to contact management, there are many ways that email marketing software can help your small business maintain professional, profitable contact with clients. At Jennie Lyon Virtual Assistant Services, we are…

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