fbpx

Your Small Business Checklist for 2016

By Jennie Lyon / February 23, 2016

There are so many little details that go into running a small business that it can be hard to keep track of as a new business owner. Knowing what you have in place already and what still needs to be done to keep your business properly organized and running smoothly is key for sustainable success. With that in mind, today we have a checklist of things you should have dealt with either when setting up your business initially, or on a yearly basis. Have you completed all of these? If so, congratulations — that’s a huge accomplishment that you should…

Read More

Business Quiz: Is it Time to Hire a Virtual Assistant?

By Jennie Lyon / February 16, 2016

As an increasingly busy entrepreneur, how many hats do you wear? There are just so many aspects to the modern business world, it can often feel like you’re working 4, 9, 12, or even 15 or more different jobs. You’ve probably considered that eventually you’ll reach the point that you’ll need to get some help, or if you haven’t thought it about it yet, it’s a decision worth some consideration. As an increasingly busy entrepreneur, how many hats do you wear? Click To Tweet Here are some questions to ask yourself to determine if it might be time to take…

Read More

Grow Your Business While Doing More of What You Love

By Jennie Lyon / February 2, 2016

“Do what you love and you will never work a day in your life.”Easy words, but infinitely more difficult in practice. No matter how much you enjoy your job, there will always be stresses, problems, conflicts, and setbacks. At times, you might even find yourself asking the question “Why do I do this again?”. Thankfully, you can have a fresh start whenever you like and with it comes the opportunity to refocus on what you love about your job and make positive changes to minimize unnecessary stresses in the future. Delegation and outsourcing are the key to finding more time…

Read More

Time Management for Entrepreneurs: 4 Do’s and Don’t’s

By Jennie Lyon / October 20, 2015
Time Management Entrepreneurs 4 do's and don'ts

All entrepreneurs are busy—pretty much all the time. That part is not likely to change. The essence of effective time management is maximize results with the time you put in—in other words, working smarter and not harder. These tips on time management for entrepreneurs will help you do just that. DoRemember the 80/20 principle, which says that, on average, 20% of a business’ clients make up 80% of their sales. While mundane tasks like keeping up the books and ordering office supplies need to get done, the 80/20 rule says it’s smarter and more cost effective to outsource these tasks…

Read More

6 Signs It’s Time to Outsource to a Virtual Assistant

By Jennie Lyon / September 22, 2015

If you’re anything like me, you’re an ambitious entrepreneur who—at one point or another—has felt sure that no one else can do your work better than you. Or that if you just work a little harder and a little longer you can get it all done. I have news for you: if you want and expect your business to expand, thrive, and be successful and sustainable, at some point it will (and should) become too much for one person to handle alone. Growth is great—burnout and overwhelm are not. Here are 6 signs that it’s time to outsource your work…

Read More

Partnering With a Virtual Assistant Saves You Time and Money

By Jennie Lyon / August 25, 2015

Despite the growing popularity of virtual assistants and employees, many business owners have never even considered hiring a virtual assistant because of budgetary fears, a desire to be the only steering their company, or one of many other reasons. The truth is that partnering with a virtual assistant can not only increase profits but can also offer you even more control over your company’s future. While US-based virtual assistants charge higher hourly rates than you’d pay an in-house employee, they also work less and work faster, so in the end you’re paying less money for better work. A virtual assistant…

Read More

3 Morning Routines for Business Success

By Jennie Lyon / July 24, 2015

As business owners, the decisions we make in the first few minutes of the workday are critical. It is all too easy to fall into the trap of “quickly” checking in on social media or email only to find ourselves an hour or more into the day having accomplished little more than viewing a handful of videos or answering a few personal emails. The following are three healthy routines for business success. 1. Fortify Your MorningWhat habits energize and inspire you most? Whether your kick-start comes from your morning yoga routine, 30 minutes of silent meditation, a healthy breakfast, or…

Read More

5 Best Email Marketing Applications for Small Business

By Jennie Lyon / June 12, 2015

Staying in touch with your clients via email marketing ensures that your brand, business, and products are always at the forefront of their minds. In its broadest sense, email marketing includes every email sent to a customer or potential client because each and every interaction you have with a client becomes an opportunity to build trust, develop a relationship, inform clients about new services, or promote your brand. From ezines to contact management, there are many ways that email marketing software can help your small business maintain professional, profitable contact with clients. At Jennie Lyon Virtual Assistant Services, we are…

Read More

3 Steps For Determining Your Worth as a Business Owner

By Jennie Lyon / May 22, 2015

Determining your worth is important and empowering. All professionals should conduct salary research every year or two, and small business owners are no exception. Knowing what to charge for your time and services is important if you want to stay competitive and satisfied. Nailing down the numbers as an independent business owner, however, requires more steps and consideration than would be required of an in-house employee. Because you are your own boss, it can be difficult to objectively determine how much you should make. Additionally, small business owners have to consider more factors when determining what to charge than HR…

Read More

4 Tools for Strategically Branding Your Business

By Jennie Lyon / May 1, 2015

“Branding”, a term that once meant simply stamping your business logo on everything, has evolved into the process of building a company’s identity and personality. While branding still involves developing a name and symbol or design that sets your business apart from the rest, it is so much more than that. Effective, strategic branding gives you an advantage over competitors and makes it possible for your company to target markets as tight or broad as you like. Because branding is so foundational to success, I thought I would offer a few more tips for creating a strong brand that I’ve…

Read More

Do you have a comprehensive business plan?

GRAB MY FREE WORKBOOK: Write your own detailed business plan with checklists, milestones, and measurable goals in 8 easy steps!