The holidays can come at you fast, sometimes too fast for you to get everything done in time. Your usual workload is often augmented by extra holiday-related tasks, and not just at your small business. There is decorating, cooking, gift shopping… That kind of stress can build up! If you have limited staff at work, or if it is just you, getting a little extra holiday help can be useful. But it can cost too much to hire and train new employees just for the holiday season. Enter an experienced virtual assistant!
Get Through All of Your Blogging Before the New Year
One of the most effective ways to keep your website and social media presence active online is to constantly create content in the form of blogs. Writing a weekly blog allows you to provide quality content to your customers, help position you as a leader in your field, and keep your website at the top of the Google results. The problem is that, between coming up with topics, research, and the actual writing and editing, doing a weekly blog can take up hours of your week. Trying to get all this work packed in before the holiday rush can seem almost impossible.
A virtual assistant can take that pressure off by providing you with a well-researched, compelling blog every week. Around the holidays, this will give you extra hours to take care of the rush at work and your personal life (Have you bought your gifts yet?)
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Schedule Your Holiday Wishes on Social Media
The winter holidays offer you a golden opportunity to reach out to clients, both old and new, to wish them season’s greetings. Posting holiday messages on Twitter, Facebook, Instagram, and other social media channels isn’t really an option, it’s a necessity. Everyone does it! But do you really want to be tweeting out holiday greetings while you are sitting around the dinner table with your family?
A virtual assistant can easily take on your social media management over the holidays, writing all of your social media posts and scheduling them so they are posted at appropriate times. By going through your older posts, they can learn more about your company’s style of social media as well as bring their own expertise when it comes to social media marketing. You can then completely forget about social media and get on with the work of the holidays.
Send Out a Holiday Ezine or Email Campaign
Even more so than with social media, an email campaign or a holiday newsletter allows you to reach out to your clients with the spirit of the season.
With a holiday email campaign, you can offer your clients seasonal specials and other offers that will entice them to spend some of their holiday funds at your business! People’s wallets tend to be a little more open this time of year, after all.
With a holiday ezine, you can send a personalized greeting to your clients, telling them how much they mean to you while wishing them happy holidays and a great new year.
Both of these are great ideas, but can take up a lot of time that you might not have. But a virtual assistant has all of the time you need! By hiring a virtual assistant to take care of writing and designing your ezine or email campaign, you can rest assured that they will be sent out to your entire email list at the best possible time, maximizing engagement.
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Get Rid of the Backlog with a Project Management System
In holiday’s past, have you ever, well, messed up? Forgot something? Maybe you forgot to buy someone a gift, or an important call that you needed to make fell through the cracks. That’s understandable, as there are so many balls in the air around this time of year. The best way to keep everything straight, making sure that all of your projects and tasks are completed before the holidays get going, is by adopting a project management system like TeamWork. TeamWork is essentially a supercharged to-do list. You can create projects, create and assign tasks within that project to your team, assign due dates with reminders… It’s a fantastic way to keep everything straight. It can take a little while to set up, but that’s what a virtual assistant is for, right?
I absolutely adore the holidays, but come January, I usually feel like I need a vacation! There is just so much to do and so little time to do it. By hiring a virtual assistant to take some of the pressure off, you will be able to get through all your work with time to spare to think about planning your upcoming business year.
In fact, let me do you a favor, download my free workbook that walks you through planner your business!
Contact me today to talk about what a virtual assistant can do to help reduce your stress level at work this holiday season.