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Achieve Work/Life Balance this School Year by Partnering with a Virtual Assistant

By Jennie Lyon / August 16, 2016
Achieve work life balance this school year by partnering with a virtual assistant

Being an entrepreneur and a parent is always a balancing act! I know this well. my business and my son both turned fifteen this summer. Yesterday was the first day of his sophomore year, so balancing my work/life just got real!  Since most businesses start booming again in the fall (mine included), the best way to handle this change of season and workload is to alter the way you work. If you want to be around for dinner, to help with homework, and be there to listen to your kids talk about their day at school, getting up early might be the…

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Are You Ready for the Busy Season? Partner with a Virtual Assistant Before the Rush!

By Jennie Lyon / August 9, 2016
Are you ready for the busy season? Partner with a VA before the rush

Many small business owners first try out the services of a virtual assistant when they want to take a longer summer vacation and need someone to handle client care and social media while they’re away. While this is a completely legitimate way to utilize a virtual assistant, there are so many other things they can help with after the summer is over! A virtual assistant can free up large blocks of time, so you can focus on expansion. Click To Tweet With September comes more business, and more work on a day-to-day basis. For a “solopreneur”, that can mean long…

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Prepare for the Busy Months Ahead with a Virtual Assistant this Summer

By Jennie Lyon / August 4, 2016
Prepare for the busy months ahead with a virtual assistant this summer

Things tend to slow down for a lot of small businesses during late summer, but the smart entrepreneur knows this brief respite from constant client care and project work is the perfect opportunity to really work on improving systems and making changes to the way their business functions. When there’s less daily grind to get through, you have the chance to take a look at how your business is performing, plan for the future, and set new long-term goals. Last week we talked about how to use the slow period to integrate a new virtual assistant into your team, and…

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Take a Break After the Holidays to Launch Your Business to the Next Level

By Jennie Lyon / January 5, 2016

For many, the holiday season is a time to relax, be with family, and take a break from the ins and outs of the workplace. However, for small business owners and entrepreneurs, the holidays can be the busiest time of year. It’s an excellent time to reach out to clients, wish them good cheer, and keep them in the loop as to how your business is doing, and what you’re planning for the upcoming year. With all those potential customers and clients opening their wallets for Christmas, the stress of keeping them coming back can be a bit much. This…

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The Difference Between Managing & Micro-Managing your Business

By Jennie Lyon / December 18, 2015
The Difference Between managing and Mirco Managing Your Business

Are you investing your energy in the right parts of your business? As a business owner and entrepreneur, of course it’s very important to be engaged in your business. However, there is a crucial distinction between managing the big picture to make sure that your business is growing and moving forward, and getting tied up in the nitty gritty day-to-day details. Micromanaging does not necessarily mean that you’re micromanaging a person; it could be that you’re micromanaging the business itself. Really, the way to be successful is to step away from the minutia to shift your perspective and priorities. Nobody…

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The Small Business Launch Checklist

By Jennie Lyon / October 13, 2015

If you’ve ever started your own business, you know that there are—or at least seem to be—an endless amount of steps to take to get your business up and running. If we listed them all, this blog post would quickly turn into a book! In this post, I am taking for granted that you already know what services or products you want to offer and how to finance your venture, and are ready to get the ball rolling. The following is my small business launch checklist. 1. “Paperwork”All small business owners need to go through the “paperwork” process of starting their…

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The Top 3 Reasons WordPress is King of Websites

By Jennie Lyon / October 6, 2015

If you’re an avid blog-reader or have ever started your own blog, you’ve probably heard of WordPress, the most popular and arguably most practical blogging platform available. What you may not know about WordPress is that it’s not just for bloggers; it’s a popular platform for small business sites and is even the platform behind huge corporate websites like eBay and Forbes. 1. User-Friendly Yet AdvancedWordPress is one of the most popular platforms for beginning bloggers as well as small business owners who want to create a full website. The reason is that WordPress’ tutorials, themes, and multitudes of plug-ins…

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Why Your Business’ Success Depends on Social Media

By Jennie Lyon / September 8, 2015

The impact social media has on online retails sales grows greater each year. While social shopping and sharing may only lead to a small percentage of sales, the number of sales is growing. Additionally, social media clicks, referrals, and shares accounts for more retail traffic than any other online route. Let’s take a look at the numbers to better understand how social media marketing and networking impacts your business. Facebook is the leading social commerce platform, responsible for 50% of all social referrals and 64% of total social revenue. It is the #1 social platform for sharing articles, business pages,…

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Partnering With a Virtual Assistant Saves You Time and Money

By Jennie Lyon / August 25, 2015

Despite the growing popularity of virtual assistants and employees, many business owners have never even considered hiring a virtual assistant because of budgetary fears, a desire to be the only steering their company, or one of many other reasons. The truth is that partnering with a virtual assistant can not only increase profits but can also offer you even more control over your company’s future. While US-based virtual assistants charge higher hourly rates than you’d pay an in-house employee, they also work less and work faster, so in the end you’re paying less money for better work. A virtual assistant…

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How Yoga Saved My Life and My Business

By Jennie Lyon / August 13, 2015

I learned a long time ago that I am the type of person who needs to exercise every day. I tend to be a workaholic, so exercising is something I need to do to keep my life balanced. It has been a life saver for me. I have always started my day with a workout routine, mostly a combination of weigh-training and aerobics at home. My body responds very well to this type of exercise–until it doesn’t anymore. This usually means that after a few weeks or months, I would injure my knee to the point where I am not only unable to…

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