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What Email Marketing System is Right for Your Business?

By Jennie Lyon / October 16, 2018

Do me a favor? Check your junk mail. Seriously, go in and take a look at just how many well-crafted marketing emails from businesses that you know and frequent are mixed in with your junk mail. I am going to bet that there are tons of them. Even if you wanted to check out these emails, they are unfortunately surrounded by SPAM and scams, and it would be a huge pain to go through all of your junk mail to sort them out. Now, consider this. There is a pretty good chance that your own well-crafted marketing emails are sitting…

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How Loom Can Help You Connect to Your Customers

By Jennie Lyon / October 9, 2018

Do you remember back in the days before Google Maps when you would need to stop and ask for directions if you were lost? In my experience, getting verbal directions from a helpful person would often result in me getting MORE lost. It wasn’t their fault though. Verbal language is, well, imprecise at times. We often think we communicate our thoughts out loud clearly, only to have the person we are talking to misunderstand what we are saying completely. This is partially because, when you are talking to someone on the phone, they can’t see the important non-verbal, physical side…

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Find Extra Hours in your Day with the Help of a Virtual Assistant

By Jennie Lyon / August 28, 2018

When was the last time that you got a really good night’s sleep? As a small business owner myself, I know what it’s like to have to have to work 12 to 14 hour days. Back when I first started my business, I would get up in the morning, work all day, and then go to sleep. It’s rewarding, no question, but also exhausting. And what choice do we have? As a small business owner, you’re responsible for everything and, if something doesn’t get done, the only person that you can blame is yourself. But what if it didn’t have…

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How a Small Edge Over Your Competitors Can Make a Big Difference

By Jennie Lyon / February 27, 2018
How a small edge over your competitors can make a big difference

Do you have the edge? If you look back at the history of successful businesses, it is often just a single, tiny edge that made the difference between the winners and the losers. In many cases, that edge can simply be that you have more time to focus on the things that are important, leaving the small things in the hands of others. If you are an established business with a multitude of employees, this is easy. You can just delegate. If you are a small business with limited, if any, staff, then you might find yourself having to do…

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How to Plan for the Upcoming New Year: Looking Ahead at Success

By Jennie Lyon / December 27, 2017
How to Plan for the Upcoming New Year

The holidays are when everything can seem like it is spinning out of control for small businesses. Everyone wants to spend time with their family, but you still need to keep your customers happy while getting everything at the office finished by the end of the year. On top of all that, you should already be thinking ahead about the upcoming new year. By making some plans right now, you can get ahead of the game for your business and know exactly where you want to head starting January 1st. Here are a few ideas of things you can do…

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Plan Your Winter Vacation Now by Partnering with a Virtual Assistant

By Jennie Lyon / November 4, 2017
Plan your Winter Vacation Now by Partnering with a Virtual Assistant

Time flies. To me, it feels like the year just got started, but now we are rapidly approaching the end of it. With Thanksgiving in just a few weeks, you can soon expect to see holiday decorations everywhere, with “Jingle Bell Rock” playing every time you walk into a mall. Between the chaos of the holidays and the end of year work crunch, you might be worried that you won’t be able to find the time to spend with your family and friends, let alone make time for a winter vacation. The last thing you want to do is get…

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Feeling Overwhelmed? 5 Ways a Virtual Assistant Can Automate Your Systems!

By Jennie Lyon / September 5, 2017
5 ways a Virtual Assistant can automate your systems

Automation is the way of the future. Large businesses and corporations around the world have been taking advantage of automation for decades now, saving themselves huge amounts of time and money. With the advent of many affordable online automation services, and the skills and abilities of Virtual Assistants, automation is now in the hands of small business owners and entrepreneurs. By effectively utilizing a Virtual Assistant experienced in setting up and managing these automated systems, you can also save yourself a great deal of time and energy that you can then reinvest back into your business. #1: Social Media Social…

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Communicate with Your Team and Build Your Business Using Slack

By Jennie Lyon / August 26, 2016

For an entrepreneur working with a virtual team to run a small business, communication is the single most important factor determining whether things run smoothly. It is absolutely critical to be able to communicate with your team members in an instant as things come up during the course of a work day. When there is seamless communication between your team members, you can set a more productive pace and get more accomplished. Email and phone calls have their uses, but for instantaneous communication, there is a popular new tool, called Slack. Slack is a platform for team communication that can be…

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