Creating a lead magnet t hat Brings in a steady stream of leads is a great way to generate MONEY for your business. If you’ve been in business any amount of time, you already know this. So I am not revealing some industry-hidden secret here. However, choosing the right lead magnet is something of huge value. If done the right way, and is also something that is often done wrong. These days customers are not so quick to give up their information. With so many options to choose from, it can be difficult to know where to start. Well, today’s…
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Wait! Stop! Don’t post that photo of your dog on your Instagram! Maybe I was overreacting slightly (it’s not like the internet can’t use a few dogs). But you should know that countless small business owners are making simple mistakes when using Instagram to promote themselves and their businesses. Instagram is my current favorite of all the social media networks. It actually reminds me a lot of Facebook before Facebook became “FACEBOOK!” It’s a place where you can enjoy your friend and followers’ content. No spammy games, random news stories, and other kinds of unwanted content. Instead, you follow people…
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Are You Sharing Your Authentic Self With Your Audience? Followers online are fickle creatures, and they can sense when they are being sold inauthenticity. To maintain trust with your audience, you must learn to bring your most authentic self to everything you post on social media. People don’t like being kept at arm’s length and do not like being lied to. So is it possible to cultivate authenticity for your audience when sharing yourself so openly online might not be second nature to you? Absolutely! Today’s Blog Overview Today we’re going to cultivate authenticity online and show you how to…
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https://share.transistor.fm/s/b8ae3414 What is organic social media? Organic social media is any social media without advertising. This means that people only use interacting with their audience to grow a following media following. By using free tools to communicate, organic marketing strategies are no less important than using paid advertising. Social media is an important tool for any company, but it’s difficult to get the hang of. You need to establish a content strategy that focuses on creating and promoting posts engagedly. It’s also essential to remember that you are your best advertisement. After all, 92% of people trust peer recommendations above…
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There are undoubtedly a lot of opportunities for an entrepreneur. I know; you’re probably overwhelmed with excitement! But the truth is, if you want to be successful in business, you’ll have to face one reality: social media is one of the most important tools in a modern entrepreneur’s marketing arsenal. Social media marketing has changed the way businesses reach their customers’ hands down. Social media marketing is the rocket fuel that makes your content go viral. The problem? It can be pretty difficult for many entrepreneurs to strike a balance between engaging consumers and to be focused on their core…
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Do you seek out all of the latest news about social media? As a digital marketing expert and virtual assistant who focuses on social media, watching trends, new features, and announcements from social media networks is simply part of my job. I need to be on top of everything to offer my clients the best possible advice when it comes to building their social media strategy. Social media is simply one of the best ways to lead people to your website or landing page by using a mix of excellent copywriting and engaging graphics. I have to admit that it’s…
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How many social media channels do you have for your small business? Many small business owners think they need to post EVERYWHERE on social media. They spend dozens of hours crafting platform-specific posts, commenting, and trying to engage with their audience. And while I applaud their commitment, I am here to tell you that might not be the best use of your time. As a small business owner, you have a limited amount of hours in the day. You can only do so much, and social media is one of the biggest time-sucks ever. That means, if you are planning…
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When you hear “social media,” you probably think of Facebook, Instagram, or YouTube. But there are other social media networks out there that can also offer incredible value to a small business owner. For example, Pinterest! In the world of social media, I think that Pinterest is MAJORLY underrated. It’s simply a fantastic place to spend your time online. Unlike Facebook or Twitter, it’s free of much of the “drama” that’s traditionally associated with social media. You can simply log into Pinterest and take a look around for some great content! But the real magic of Pinterest for a small…
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How many influencers do you follow on social media? A social media influencer is one of those concepts that no one saw coming at the birth of social media. Today, influencers are more important than ever when it comes to marketing! Attracting influencers to your social media channels should be a key component of building your following. Getting a retweet from someone big in your industry can instantly bring many followers to your accounts! Of course, that’s easier said than done. And before you get to that point, you need to make sure that your social media is in fantastic…
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Are you consciously aware of how you purchase products and conduct sales transactions? I’m not talking about the process of paying for the items in your cart. I mean the process that begins the moment you become aware of a product or service to the moment that you use it. It’s known as a sales funnel, and you need to be mindful of it for any marketing strategy to work. Sales funnels are essential for any business that sells its products or services online. They are one of the most important pieces of automation that you can invest in. They…
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