As the leaves begin to fall and we enter the last quarter of the calendar year, planning for the following one should be on your mind. Before the holidays eat up all your extra time and your client work doubles as the year comes to a close, you should spend some time thinking about how to improve your business’ online presence in the upcoming year. Early autumn is the perfect time to put together both an editorial and social media marketing calendar for 2017. Here are some reasons why these simple organizational tools can help grow your business next year. Editorial…
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One of the best reasons to partner with a virtual assistant is the growth potential it gives your small business; that growth in turn drives your income up substantially. Think of how much time you will be able to spend on bringing in new paying clients instead of doing the “busy work” of running a business. It’s a pretty simple calculation: when a virtual assistant is doing half of your work each day, you can double your efforts on the parts of your business that matter most. I know this first hand! As a virtual assistant who was always busy helping…
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One of the biggest challenges facing small business owners is staying organized and finding a system that works for them to keep all those projects under control. Without some kind of organizational system in place, deadlines get forgotten, clients feel neglected, and it’s easy to waste time on less important tasks. The solution to all of these problems is to use a project management software—it helps you by dividing up tasks by client and project, setting deadlines, and providing reminders about work that needs to be finished. Modern project management systems are usually web-based, with mobile or desktop applications available.…
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Being an entrepreneur and a parent is always a balancing act! I know this well. my business and my son both turned fifteen this summer. Yesterday was the first day of his sophomore year, so finding my work/life balance just got real! Since most businesses start booming again in the fall (mine included), the best way to handle this change of season and workload is to alter the way you work. If you want to be around for dinner, to help with homework, and be there to listen to your kids talk about their day at school, getting up early might…
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Many small business owners first try out the services of a virtual assistant when they want to take a longer summer vacation and need someone to handle client care and social media while they’re away. While this is a completely legitimate way to utilize a virtual assistant, there are so many other things they can help with after the summer is over! [Tweet “A virtual assistant can free up large blocks of time, so you can focus on expansion.”] With September comes more business, and more work on a day-to-day basis. For a “solopreneur”, that can mean long hours and…
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Things tend to slow down for a lot of small businesses during late summer, but the smart entrepreneur knows this brief respite from constant client care and project work is the perfect opportunity to really work on improving systems and making changes to the way their business functions. When there’s less daily grind to get through, you have the chance to take a look at how your business is performing, plan for the future, and set new long-term goals. Last week we talked about how to use the slow period to integrate a new virtual assistant into your team, and…
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The slower summer months are made for taking on new employees for your business, such as a virtual assistant. While many folks are on vacations, and most customers or clients are too busy enjoying the nice weather and the many activities that come with it, you can take the time needed to help a virtual assistant become acquainted with your brand and business goals. Instead of waiting around, looking at your empty inbox, and wondering whether there’s anything more productive you could be doing than taking your third coffee break of the day, why not use this time to train…
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Just as we teach our children, they teach us. It is an old saying, but has a lot of truth in it. It doesn’t necessarily mean that your children impart knowledge to you. It means that, by taking care of them and helping them grow, we are building and practicing skills that make us better parents. Believe it or not, there are a surprising number of parenting skills and techniques that can actually prove invaluable when it comes to starting or grown your own business. Read on for some of my favorite ways that parenting can teach you to be…
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As entrepreneurs, we sometimes find ourselves pulled in many directions at once. Working from home can add a whole other dimension to this challenge. It can be difficult to keep focused on doing your job from home when your family is also competing for you time. This can be especially challenging when your children are home from school on summer break! So how can you keep focused when your kids are home this summer? Read on for some of my favorite tips! [Tweet “As an entrepreneur, how do you stay focused when your kids are on summer break? “] Create…
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Here is an important question to ask yourself: How long has it been since you last had a vacation? If you need to put any thought into it, it has probably been far too long. Time away from work revitalizes us and keeps us energized and passionate about what we do. Vacations can be the perfect time to reconnect with your family and friends, see new places, or simple to explore some of your old habits like camping, hiking, skydiving… But the little voice in the back of your head is probably saying “But I am the only one who is holding…
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